DEDICATED TO YOUR SUCCESS
Never has there been a better time to purchase an ultra-luxury home in San Francisco. The year 2023 favored the bold who decided to buy. I have been selling the best homes in San Francisco for 20 years, and we have come full circle. For the first 15 years of my career, any purchase over $8 million was always cash. Then came the era of low-interest rates, where it became painfully obvious that money was ‘free,’ and getting a loan was the way to purchase uber-luxury homes. Now that the rates have gone up, and the market winds have shifted, the ‘smart’ money has returned. ‘Cash is king’ rings true once more. Furthermore, the relentless media, feeding the doom loop narrative of San Francisco in 2023, dampened the enthusiasm for investing in the city. I, for one, am here to make a stand: San Francisco will continue to amaze us! To go through adversity allows for growth, and with growth comes new realities. I owe everything to this city, and in my world, every single person I know is committed to the betterment of our home. I am born and raised on the streets of San Francisco, and I see the sprouts of the next iteration of lifestyle and business. I predict an exciting 2024 real estate market. I am very busy with calls, appointments, and showings. There is a palpable energy I am feeling from buyers and sellers. It is time to get things done, and I have complete confidence in this one- of-a-kind location. The first rule in real estate will continue to hold true: location, location, location. The lifestyle here is amazing, and that will continue to be true. Get outside and see for yourself!
MAX ARMOUR
Luxury Real Estate Agent 415.290.6058 max.armour@compass.com DRE 01446122 maxarmour.com
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