BRISBANE, QUEENSLAND
At more than ve times the size of Japan and with varied landscapes – from rainforests to pristine beaches, creeks to mountains – Queensland, Australia is a destination full of possibility. Its capital city, Brisbane is a centre of excellence
in biomedical, biopharmaceutical and human therapeutics, diagnostics, and clinical trials. It’s home to the Queensland Institute of Medical Research, e Pharmacy Australia Centre of Excellence, and the Translational Research Institute. Living up to its reputation, in 2023, Brisbane will welcome the FIP World Congress of Pharmacy & Pharmaceutical Sciences. e city has also boosted its green credentials by improving its Global Destination Sustainability (GDS) score by four per cent over the last two years. In 2021, the Brisbane Economic Development Agency (BEDA), the economic arm of Brisbane City Council, released the Sustainability Action Plan, building on a 2020 initiative to incorporate sustainability-related criteria into the city’s major event assessment processes. is included projects to align with the UN Sustainable Development Goals and actions to ensure accountability and transparency with benchmarking and reporting. Adding to its sustainability credentials, the Brisbane Convention and Exhibition Centre, which boasts 20,000 sqm meeting space, 44 meeting rooms and 4,000-pax tiered theatre,
Br sb ne R ver
is also EarthCheck Platinum certi ed. Alongside solar panels and LED lighting inside the Exhibition Halls and car parks, the venue introduced a food waste dehydration system that has cut waste by 85 per cent, waste that is then converted into fertiliser for the adjacent South Bank Parklands. Tourism and Events Queensland (TEQ), the umbrella body for the state’s convention bureaux, o ers two funding programmes: Acquisition and Leveraging Fund (AFL) and the National Business Events Program. AFL is applicable to international associations taking groups to Queensland, the event must be international and there must be a minimum of 400 delegates in attendance each day, of which 50 per cent must have travelled from overseas. e event must be in the bidding phase and must be bidding against international destinations. clusters, each located near at least one major university, providing ample opportunities for conference delegates. As the precincts re ect Sydney’s key industry sectors, its global ambassadors re ect the city’s expertise, with university chancellors, researchers, scientists, and business leaders among the ranks. e Business Events Sydney (BESydney) Global Ambassador Programme calls upon the city’s experts to encourage international conferences to choose Sydney as its meeting destination and in turn, BESydney works with all parties to support in conference execution, including in the conferences’ sustainability e orts. Continued e orts to attract meetings to Sydney are paying o as BESydney has already won bids to host 95 events between 2022 and 2029, due to attract 127,000 delegates, staying 540,000 delegate days, worth an estimated AUD503m in direct expenditure. “As we look to 2022 and beyond, we are con dent that the business events industry will play a major role in rebuilding the economy. is con dence is buoyed by the NSW Government’s recently announced tourism stimulus package – which includes AUD6m in funding to support business events – and we have ambitious plans to build back best with the full support of government and industry,” said BESydney CEO Lyn Lewis-Smith.
SYDNEY, NEW SOUTH WALES
A new metropolis named Brad eld, after the engineer who designed the Sydney Harbour Bridge, is being developed around the site of Sydney’s second international airport, and is due to open in 2026. Australia’s rst ‘22nd
Century City’ will be a hub for advanced industries including defence, aviation, aerospace, logistics, construction technology, advanced manufacturing, new energy, and the circular economy. is newprecinct will accompany a AUD5bn investment by the NewSouthWales (NSW)Government into health precincts across Greater Sydney. e region has 13 health and education precincts alongside 18 pharmaceutical clusters and eight biotechnology
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