SWVS 2024 Exhibitor Service Kit

GRAPHIC FILE REQUIREMENT GUIDELINES

Graphic File Requirement Guidelines

AGS’ Preferred File Formats These are the preferred formats in order of preference;

Color Matching AGS uses PANTONE COLOR BRIDGE as a color reference to achieve the closest possible match to your color preferences. It is not possible to use PMS colors in CMYK or RGB Photoshop images, but we still would like to have Pantone Matching System (PMS) colors noted on the proofs and/or in writing as a reference for print comparison. AGS will match PMS colors as closely as possible using our XRITE I1O1 Table and software. We Build ICC profiles to ensure color consistency across all our printable substrates. What size will your final print be? AGS produces graphics in a multitude of sizes depending on your specific needs. Contact your Account Representative and they will provide you with information regarding all the signage for your particular event. Postscript vector outlined file types such as .ai and .eps are resolution independent, re-sizable without quality compromise, and preferred especially for logos, however rasterized bit-mapped images such as Photoshop, Tiffs, or Jpegs should be high resolution (150 - 300 dpi) at full size, 1:1 ratio. Any such images linked or embedded in InDesign or Illustrator files should be high resolution as well. Based on viewing distance, here are some basic guidelines for resolution when working with formats such as .psd, .tif and .jpg files. This is the minimum resolution your graphic should be at full size dimensions: • Viewing distance of 1-4 feet . . . . 150 dpi at full size • Viewing distance of 5-9 feet . . . 100 dpi at full size • Greater than 10 feet . . . . . . . . . . . 72 dpi at full size Extremely large banners might possibly be saved at lower resolutions to reduce the file size, but the file you send to AGS should be a minimum of 72 dpi and we will modify it as necessary.

• Adobe Illustrator (.ai) • Illustrator EPS (.eps) • Photoshop High (.psd) * • TIFF (.tif) * • JPEG (.jpg) * • InDesign (.indd)

Please do not send images obtained from the Internet, Microsoft Word documents, or Power Point slides for large format production. We can accept your electronic files on the following types of media: • CD/DVD-ROM • FTP (You can upload to our FTP site or we can download from your FTP site) • E-Mail ( 15MB max ) • Dropbox, WeTransfer, and YouSendIt online file sharing services Fonts Please convert all fonts to “Outlines” before sending files. If this is not possible, include the fonts along with the transfer of the production files. Having access to the font used in your graphic is essential for us to make changes to text on any of your signage. In many cases, you will want to make last minute changes or additions to your sign order. In order for us to edit type, or add additional text, we will need the fonts. We will also need the fonts for proper print output if you have sent us Adobe Illustrator files without turning the text to “Outlines” or Photoshop files without “Rasterizing” the type layers. * Rasterized bit-mapped pixel based images should be high resolution 150 - 300 dpi at full size 1:1 ratio.

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