“ The packaged herb category is roughly 70% organic, which is rather unheard [of ] in our industry, and we continue to see that shift up each year. Herbs followed up a record 2020 year with another strong showing in 2021. Driven by the marked shift towards more in-home dining, the category is up over 24% vs. 2019. From an operational
Herbs & Spices | #4 in Sales
The Northeast had the most significant year-over-year sales increase (10.1%) of organic fresh herbs and spices in 2021, while the South had the highest total sales ($159 million). Regional Performance
NE
W MW
S
standpoint, the year was extremely challenging. Steve Wright Chief Customer Officer, Soli Organic
$138,169,401 $7,030,225 5.4% 29,522,521 -383,326 -1.3%
$71,938,436 $413,536 0.6% 11,080,215 -747,129 -6.3%
$158,563,135 $7,271,821 4.8%
$104,010,599 $9,551,173 10.1% 17,761,721 713,317 4.2%
Sales Sales Change (YOY) Sales % Change (YOY) Volume Volume Change (YOY) Volume % Change (YOY)
Herbs & Spices
21,125,819 -1,747,768 -7.6%
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Organic culinary herbs had another great year as consumers continued to drive demand for fresh, quality herbs year-long and during the holidays. We’ve witnessed impressive growth in the herb category during the past couple years for both retail and home-delivery channels, and we hope 2022 will be no exception.
Sales 2021 vs. 2020
$ MILLIONS
The organic fresh herbs and spices category posted its largest year-over-year sales increases in the first two months of 2021.
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70 60 50 40 30 20 10 0
I n 2021, organic fresh herbs and spices took a breather from the breakneck double-digit growth spurt they exhibited in 2020. The category’s year- over-year sales increased by a moderate 5.4% in 2021, while volume showed a small decline of –2.7%, suggesting that the surge in home cooking seen during the first year of COVID may have waned slightly as restaurants started reopening in 2021.
Dani Loustalot Marketing Manager, Jacobs Farm Del Cabo
2021 2020
20
21
OPN State of Organic Produce 2021
OPN State of Organic Produce 2021
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