2024 SD Mag Media Kit

Demographics

Rates Instagram Stories EXPERIENTIAL

SOCIAL MEDIA

INSTAGRAM FOLLOWERS: 240,000 FACEBOOK FOLLOWERS: 62,000 X FOLLOWERS: 127,300 THREADS FOLLOWERS: 18,800 LINKEDIN FOLLOWERS: 6,500

We come to you! Photography created around your concept and what makes you a must-visit destination. Includes a minimum of 4 slides, content and creative development with one round of client edits, and link sticker to URL of choice. ADVERTORIAL STORY Client provides assets to San Diego Magazine to promote an upcoming event or happening. SDM designs creative from provided assets. • MINIMUM 5 SLIDE STORY: includes link sticker to website of choice • 1 SLIDE STORY: includes link sticker to website of choice INSTAGRAM CONTEST Grow your fanbase with a contest that requires a follow for a chance to win a prize to your business valued at $300+. Includes: 1 story and 2 in- feed posts per contest. Runs a minimum of 5 days. SD Mag schedules photo shoot, designs creative, and manages and monitors contest. Instagram Reels Video production from SDM Studios tells your brand story, educates, or helps your brand engage with new customers. Reels run infeed and live on the page as an in-stream preview. Price includes: ownership rights, production, creative development and on-location coordination and direction. • ORGANIC REEL: Video produced by social team on iPhone • PROFESSIONAL REEL: Professional videographer and production

A few success stories...

UTC UTC’s Reel reached an astounding 500,000+ people, sparking exceptional engagement and positive impact. Click to explore the full details.

Stella Jean’s Stella Jean’s

INSTAGRAM AGE: 18 – 24 ......................................... 22% 25 – 34......................................... 36% 35 – 44...................................... 21.5% 45 – 54...................................... 10.5% INSTAGRAM GROWTH Q1 – Q3 2023 Audience........................... +16,000 Video Views.......................... + 27% FACEBOOK GROWTH Q1 – Q3 2023 Audience............................. +5,500 Post Clicks.............................. +55% (Sources: Meta, Later, Sprout Social 2023)

Instagram Contest scored remarkable impressions and ignited 5,000 meaningful engagements. Click here to dive deeper into their success story.

CONTACT DAVID MARTIN AT DAVIDM@SDMAG.COM OR 619.230.9292

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