GROWING THE GOODNESS
Meet Trent Voss, New Blue Diamond Regional Manager Almond Facts (AF): Could you tell us a bit about yourself ? Where were you educated and how did you get involved in the ag industry ?
Trent Voss (T): I grew up in the Hughson area in the valley where my family has been farming almonds and peaches. I’m fourth generation in the area. I went to Hughson High School, then MJC, then transferred to Stanislaus State and got my Bachelor’s in Ag Studies. While I was going to school, I got my PCA license and my CCA license. I was a PCA for Wilbur Ellis for the past 10 years in Hughson. As a PCA I wrote recommendations to farmers on what to use for their crops: chemicals, fertilizers, nutrition and helped with any questions they had. This (regional manager) position opened and I was happy to have a better conversation with growers. It’s a better fit for my personality. AF: Could you share a specific highlight or something you love about working in ag ? T: The best thing is that I still help on the family farm with my dad and brother. Being able to farm all together is the best thing for me. It’s great! My kids (ages 4 and 1) go out there me and so do my brother’s kids. It’s nice that we all do it together. That’s my favorite!
The Voss Family: Spencer, Cash, Arlo, and Trent.
T: I get to represent growers and the almond industry. As a PCA you’re always thought of as a salesman, but with Blue Diamond , you’re thought of as a partner. You’re not there to push anything, you’re there the help them get the best return for their product. My family is Blue Diamond Growers . I remember growing up, my parents had relationships with their field reps for years and that was important to me. It’s a lifelong relationship rather than just a business deal. AF: What led you to transition from a PCA to a regional manager ? T: I’m able to farm with my parents but I needed to do something else
too. This way I can still be a part of farming and not have the same risks that go with it. AF: Can you expand more on some of your passions for the ag industry and what drives you to go deeper ? T: My heritage drives me. My grandfather was California State Secretary of Ag and President of the Farm Bureau in the late ‘80’s, early ‘90’s, so he was part of ag politics. Being involved in ag has always felt like something I wanted to do, since it’s “in my blood.” My dad is a bit of the opposite of my grandfather; he just wants to go out and work on the farm, and that’s it. He pushed me to
AF: What brought you to Blue Diamond ?
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A L M O N D F A C T S
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