BGA | BUSINESS IMPACT
AMBA & BGA RESEARCH
Programme delivery modes, 2020-2021
Blended
Classroom
Online
“Online delivery dropped from 38% to 18% highlighting the preference for providing in-person learning experiences”
Intended mode of delivery 2020
4%
12%
84%
Intended mode of delivery 2021
3%
17%
80%
Most used mode of delivery 2020
47%
15%
38%
Most used mode of delivery 2021
33%
49%
18%
Use of the blended format fell from 47 per cent to 33 per cent, while online delivery dropped from 38 per cent to 18 per cent highlighting the preference for providing in-person learning experiences where possible. The pandemic’s lasting effects on the industry remain clear for all to see, however. Enforced use of online and blended delivery has led many business schools to appreciate the formats’ advantages in the modern age and that certain aspects of delivery may be more effective online. This means some aspects of courses are being kept online, despite the ability for them to be taught in the classroom resulting in a blended delivery. There is a hint of the trend towards this hybrid way of working in these results, as the intended use of a blended mode of learning increased by five percentage points, from 12 per cent in 2020 to 17 per cent in 2021. International students remain in force The proportion of international students enrolling in MBM cohorts worldwide rose slightly between 2020 and 2021 to reach an average of 29 per cent. This increase is testament to prospective students’ willingness to travel for high-quality master’s programmes in the fields of business and management as well as institutions’ commitment to international diversity in the face of continuing economic and geopolitical uncertainty. The split between male and female applications and enrolments onto MBM programmes, meanwhile, also remained steady between 2020 and 2021. While the percentage of female applications dropped by one percentage point, to 36 per cent in 2021, the global average proportion of female student enrolments remained unchanged in 2021 at 47%. To learn more about AMBA & BGA’s research projects and to access recent reports, including the AMBA Application and Enrolment Report 2022 , please visit: www.businessgraduatesassociation.com/about-us/research
METHODOLOGY AND SURVEY SAMPLE
As part of the MBA admissions data compiled for the recently released AMBA Application and Enrolment Report 2022 , 65 AMBA-accredited business schools also provided data on a range of master’s in business management programmes (commonly known as MBMs, or MiMs). Of these, 56 schools also submitted their data in 2020 allowing for the direct like‑for‑like comparison on which this exclusive research feature for Business Impact is based. Generalist, postgraduate and predominantly pre-experience – MBM degrees typically provide a foundation for individuals starting a career in management and have been identified as a particular area of interest for members of the Business Graduates Association (BGA) which aims to ensure graduates of all levels of business education commence their careers with a firm understanding and appreciation of the principles of responsible management, positive impact and lifelong learning. Data has been analysed with the use of nine regions which reflect the geographic spread of AMBA-accredited business schools. For example, business schools in the UK, India and China are treated as separate regions due to their distinct and separate markets, and the high volume of AMBA-accredited business schools based in each country. In instances when figures do not sum to 100 per cent or to a combined sum, this is due to rounding. MBM programmes analysed in this research feature were delivered at schools in the following locations: Europe (excluding the UK) (48 per cent); the UK (18 per cent); India (18 per cent); China (five per cent); Latin America (four per cent); North America and the Caribbean (two per cent); Oceania (two per cent); and Africa (four per cent).
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