side was problematic. We’ve really benefited from infra- structure upgrades like this recently. There’s also an under- pass connecting the north and south corridor, the Pitt River Bridge, the Golden Ears Bridge, and the Port Mann Bridge. I doubt there’s any building supplies business in the region that has benefited more from these upgrades. Our trucks comfortably service customers all the way up to the Whis- tler-Squamish corridor, as far south as the US border, and as far out in the valley as Chilliwack and Hope – we’ve even done deliveries into the interior. If it makes sense for us, if it fits our shipping schedule, we’ll use our trucks. Outside of that area, we’re doing more and more deliveries with either third party couriers or carriers. We’re into Alberta in places like Calgary and even as far as Ontario, which we really owe to the reach of our website. We’ve invested a lot in search engine optimization and it’s been worth it.”
a quote request, we usually have it back to them within a couple of hours – guaranteed within 24 hours. We want the website to show that we have everything here that the Big-box stores have and that we’re much more competitive- ly priced on most items. We love when a customer comes in and asks us to match a price with one of our major compet- itors; we take their list and match it all the way. “We’re not exclusive to any particular kind of customer. We get people who come in who’ve grown up under their dad’s tool belt and people who are new to home building.”
Pocobuildingsupplies.com is nothing short of industry-lead- ing. It is easy on the eyes and, more importantly, easy-to- use.
It’s often the case that we’re well below where the Big-box stores are.”
“Even though our website is on-top, we’re in the process right now of building a new one, which is set to roll out in either the fourth quarter this year or the first quarter next year. We’re going for a better feel, something that encour- ages retail customers to come check us out. The online side of things is down to a science for us. If a customer submits
“Our website really gives the customers a great impres- sion of the products we have on-hand and the service they can expect,” Chris continued. “While we do have a very large contractor base in the yard – mostly because of our positioning geographically – we do get a lot of walk-in
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M E T R I E . C O M
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SPOTLIGHT ON BUSINESS MAGAZINE • JULY 2017
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