Sto
Sofar, Stogood!
Last year, we told you about our campaign for StoVentec Glass that helped architects see glass in a different way – and which, having aimed to get 100 leads, ended up garnering over 450! Such was its success that Sto came back to us in asking us to ‘reboot’ the campaign, showcasing some new blast data that made this glass rainscreen the perfect combination of aesthetics and strength – and perfect for architects to use in both high-rise projects and areas such as arenas, airports and train stations where protecting the public is paramount.
StoVentec Glass More than just a pretty façade.
Our solution? ‘More than just a pretty façade’ was the campaign theme, whichwas developed into press ads, a revampedwebsite, a newvideo, digital ads and social media. And as wewent to press, the response has been good too - with newwebsite users up by 938%and sessions up by over 1,000%during the campaign period.
The unique StoVentec Glass A rainscreen system is certainly beautiful to behold, its huge range of bespoke sizes, shapes, colours and finishes allowing you to create fluid, imaginative and colourful spaces like never before. But its real beauty lies in its strength – easily passing current bomb blast tests and with an A2 fire rating, it’s ideal for inner city, commercial and public infrastructure projects.
To find out more, visit www.stoventecglass.co.uk
17
Made with FlippingBook Digital Publishing Software