Experiential learning projects o er rich potential for showcasing positive social impact at business schools. Splash Projects MD Simon Poole outlines their value at a time when institutions are increasingly being judged on their contribution to sustainable development and purpose over profit Diving in
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eeing and experiencing social impact rst-hand, for example by watching disadvantaged children play on equipment you built for them ve minutes earlier, is by far the biggest motivator for social change. Seeing is believing, but we know that doing something with your own hands for a common goal also has a profound e ect on a person’s resolution to do good. The multitude of challenges facing humanity and the natural world, such as climate change and geopolitical tensions, has undoubtedly a ected the psyches of the younger generation and we have seen a shift in consciousness among those embarking on the rst stage of their journey to becoming global business leaders. They care about the world around them and they want to be part of an educational establishment – and, VANGUARD OF SUSTAINABLE IMPACT “The existence of businesses helps the world go round,” remarks Stephanie Villemagne, chief operating o cer for international development at Essca School of Management. “Businesses drive economic growth for the planet, so the question is: ‘How can we make sure that making money and business development are both sustainable and impactful?’ The answer starts with who is running these companies, so education and business schools are at the vanguard because we are working with the very people who will be running these companies in the future.” ultimately, part of a business – that cares too. BUSINESS SCHOOLS AT THE
24 Business Impact ISSUE 3 2023
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