SOCIAL IMPACT
“These projects come at the end of the MBA programme. It’s the culmination of what students have been learning about responsible leadership. It’s the trophy at the end and it’s become an integral part of their learning journey. “As every project finishes, they get to meet the people who will benefit from what they’ve achieved. Seeing a group of disabled children overjoyed at their new facilities and then using the equipment students have finished building five minutes before is a powerful thing. “We’re in a generation of immediacy and virtual reality ‘clickers’. These projects are powerful experiences that give students the instant satisfaction they crave, in reality – it’s just what we needed.” PATTI BROWNVARNIER Executive director for academic affairs and programme delivery, MBA and executive MBA programmes, HEC Paris
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Business Impact ISSUE 3 2023
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