MARCH Testimonials “Randy, Stuart, and the entire MicroTech team really get it. They understand what IT means to business. I can’t think of a single time over the years when they haven’t come through for us. They’re responsive, honest, and pragmatic. I truly consider them to be the 12th man on our team.” –Russ Stoddard “Microtech Systems does an outstanding job providing IT services to our company. They are very professional, detail Does your website design look like it’s from 1994? Is it time to spruce up that old logo? Are you ready to kick off a new marketing campaign? If your business needs a visual makeover, an experienced graphic designer can help you create a masterpiece. Here’s what you need to know about hiring a graphic designer. What You See Is What You Get When you go through a potential designer’s portfolio, pay attention to work similar to the project you have in mind. If you love what you see, odds are they’ll deliver results you’ll adore. However, if you don’t feel excited when looking at a designer’s work, consider it a red flag. You’re Making an Investment If you want results that meet your high standards, be prepared to invest in a designer the same way you would invest in any other part of your company. This doesn’t mean you have to spend over budget, but be cautious when accepting lowball offers. If a designer charges far less than their competition, odds are the work will take longer, there will be more hand-holding involved, and the end result won’t be what you dreamed of. Paying to have the job done right the first time will save you from wasting time and money on costly revisions. They’re Not Mind Readers Talented graphic designers can work magic, but they aren’t psychics. They won’t know what you want unless you tell them. Develop a list of things you like and dislike in regards
to the project you want done, even if you don’t think it makes any design sense. A bunch of unrelated information is better than no information at all. This is why graphic designers tend to ask a lot of questions about what you want before they get started. You’re Hiring Skill and Personality Whether you’re hiring someone to work in-house or reaching out to a freelance designer across the country, be sure you want to work with them. You could find someone incredibly talented within your budget, but if something about their personality puts you off, listen to your gut. You’ll never see the best results if you force yourself to work with someone you don’t like. As with any position in your company, when it comes to hiring a graphic designer, it might take some time to find the perfect candidate. But if you’re willing to put in the time, the end result will look incredible, and it could help attract new business while keeping your name top of mind.
Hiring a Graphic Designer What You Need to Know Before
oriented, and maintain an effective working relationship with all of our employees.” –Zeke Johnson “MicroTech has been great to work with over the past seven plus years we have used them. They are quick to solve problems that may arise in the office. All the staff are professional in appearance and the work they provide.” –Tyler Cooper
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