DiversifyRx - May 2025

75 Days. 5 Rules. Total Pharmacy Transformation.

JOIN THE 75 HARD FOR PHARMACY OWNERS AND REAP THE REWARDS BY FALL

You’ve heard us talk about the 75 Hard for Pharmacy Owners challenge, a focused, five-action daily routine inspired by Andy Frisella’s original 75 Hard program. But instead of fitness goals, we set out to build stronger pharmacies, better leaders, and more profitable teams by mastering one key principle: consistency . This version has been fine-tuned for pharmacy ownership. It’s not about bench-pressing your way to better profits ( although feel free ). It’s about mastering daily business habits that actually move the needle. Five daily actions. 75 days. A totally new pharmacy by fall. Let’s look at what this challenge is really about and how it sparked serious transformation for pharmacy owners who committed to it (and why you need to give it a try if you haven’t already). RULE 1: MAKE YOUR PHARMACY SOCIAL. Post one video a day. Don’t overthink it. You don’t need to be Spielberg. You don’t even need to be in the video. Show off a product. Explain how to fill out a form. Walk folks through a seasonal tip. These short, consistent videos build trust, boost visibility, and make you the go-to resource

in your neighborhood. Schedule them in batches and keep things flowing. RULE 2: DON’T JUST SELL — UPSELL. This rule alone could change your profit margins. Train your staff to offer a relevant upsell during every transaction. “Would you like some Chapstick with that?” might not sound like much, but multiplied across dozens of transactions a day, that small ask turns into serious profit. It’s not about being pushy — it’s about being helpful and habitual. The key is training your team to make the offer a habit, not a hassle. RULE 3: HAND-WRITE THANK- YOU NOTES THAT STICK. Every employee writes a handwritten thank-you card during each shift. Yes, old-school. But also powerful. It shows gratitude, builds loyalty, and makes your pharmacy stand out in a world of automated emails. A simple note like “We appreciate your support!” can turn a one-time customer into a lifelong fan. RULE 4: READ 10 PAGES THAT FUEL YOUR GROWTH. Ten pages a day might not sound like a game-changer, but it adds up. Business

books sharpen your thinking, give you new ideas, and spark innovation. Choose titles that challenge you, inspire you, or help solve a real issue in your pharmacy. This is about feeding your brain so you can lead better. RULE 5: SHARE KPIS WITH AN ACCOUNTABILITY PARTNER. Pick someone who gets it, maybe another pharmacy owner, manager, or business-minded spouse, and share your numbers. Every. Single. Day. It keeps you focused and honest. And when you track your KPIs daily, you can pivot faster, make smarter decisions, and see results quicker than you thought possible. PROGRESS OVER PERFECTION You don’t need to overhaul everything overnight. You just need to show up, do the work, and stay the course for 75 days. The pharmacy owners who win are the ones who are consistent, not perfect. If you’re ready to lead your team, sharpen your operations, and build a better business, this is your moment. We promise you will have an entirely new pharmacy by the time fall rolls around. You in?

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XYZBAC NDC: 69597-314-30

Statins save lives — but they also zap energy. Xyzbac is designed with CoQ10 to fight statin fatigue , plus a mix of vitamins to support energy production. It’s a daily sidekick for any heart patient looking to keep moving forward. These products do more than move units — they build relationships. Every bottle you recommend is an opportunity to stand out, provide value, and grow your reputation as a pharmacy that goes beyond the basics. Start with one. Pick two. Try them out. See what resonates. When patients come back to say, “Hey, that really helped,” you will know you are doing more than just filling prescriptions. You are building a business that’s both smart and compassionate. The best part? These high-margin products will also boost your bottom line in no time.

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Now, that is the kind of ROI we all want.

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