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THE MYSTERY OF FOOD CRAVINGS HOW YOUR BRAIN DRIVES YOUR SNACKING DESIRES
Have you ever craved a certain food so badly that it was all you could think about? If you answered yes, you can take solace in the fact that pretty much everyone experiences these feelings. But the question is, “Why?”
Believe it or not, the answer lies within our brains.
Of course, bad-for-you foods like chips and cookies taste delicious, which is exactly why our brains make us crave them. Foods that are high in sugar, fat or salt trigger our brains to release dopamine, a neurotransmitter responsible for feelings of pleasure and satisfaction. Over time, our brain will make a connection between these food items and the reward it gets from eating them and push us to seek them out, not for the flavor but for the feeling they give us instead. This is why many people become “emotional eaters” when stressed, anxious, bored or sad. If you look back on some of your most recent cravings, there’s a chance you also may have been feeling bad. If our brains are looking for the quickest ways to make us feel better when we’re down, a snack is certainly an easy path to dopamine. Of course, specific cravings may directly relate to our health. For example, someone with diabetes may crave something sweet for the insulin they’d receive in response. Someone who has just worked out may desire something salty due to their depleted electrolytes. However, when these cravings are frequent or uncontrolled, they can become a problem. And let us be clear: There’s no reason to worry if you’re craving chicken pot pie for dinner. But if you just can’t resist those salty chips in the middle of the afternoon or that ice cream late at night, it’s generally not a beneficial habit. Also, it’s completely okay to treat yourself now and again, and a healthy diet is one that’s balanced. The key is to inventory why you’re craving a certain food before you indulge. If it’s because you worked hard or completed a task, that deserves a reward! But it’s when the reason is “I don’t know,” “I’m feeling sad” or “I’m bored” that you should instead try to address the root issue before grabbing those sweet and salty snacks!
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