FEEL THE LOVE
THE PANTONE COLOUR OF 2020 MAY BE CLASSIC BLUE, BUT WE’RE EMBRACING A GREEN REVOLUTION. THE AREA IS BRIMMING WITH BRANDS DOING THEIR BIT FOR THE ENVIRONMENT. HERE’S OUR GUIDE OF THE LABELS TO LOVE.
Brands Going Green!
Repair Shop on Berwick Street is a must-visit for refreshing your favourite items. What’s more, bring in your unwanted Sandqvist bags to be recycled and grab yourself a voucher for 20% off in the process. This summer, treat yourself to a pair of sustainable shades at Ace & Tate on Brewer Street from their new range of eyewear made from recycled materials. The brand also currently offers a Bio Acetate range of frames, which are completely biodegradable.
the charity with their programmes and campaigns throughout 2020. Calling all denim-lovers and eco-warriors, Diesel is the place for you. Check out 55DSL, their limited-edition collection (exclusive to the Carnaby Street store) created by upcycling old collections from Diesel’s archive, giving old garms new life. Impressively, 55DSL has used zero new materials in its production. Outerwear brand The North Face is a staple on the design-driven activewear scene, and what’s more, their Clothes the Loop programme ensures worn clothes don’t end up in landfill. Drop off unwanted gear at the Carnaby Street store so that they can be repurposed for reuse. Also, the label works with product-giving charity Kind Direct and, since 2010, has donated over £500,000 of clothing to people in need. Kudos.
If you’re looking for cutting- edge fashion and responsible design, the RÆBURN flagship on Newburgh Street should be on your list. Known for its repurposing of surplus fabrics, including the brand’s incredible outerwear created from de-commissioned parachutes, RÆBURN’s ethos is underpinned by 3 R’s: RÆMADE, RÆDUCED and RÆCYCLED. Timberland is bringing greenery to the city at its Carnaby Street store, flourishing with living trees, a green wall and natural elements throughout. Perfectly fusing fashion and nature, the brand’s Nature Needs Heroes campaign is committed to planting 50 million trees over the next five years. Reuse, repair and recycle; never has there been a truer mantra, which is why Sandqvist ’s Soho
Whatever your style, Stance ’s flagship store on Carnaby Street caters for all your sock-related needs, but did you know that the American sock specialist has partnered with Centrepoint, the UK’s leading youth homelessness charity? They will be supporting
ACE & TATE
SUSTAINABLE LIVING ––– FEEL THE LOVE 19
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