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By Jacqui Chaisson Photo by Kirsten Stewart and Courtesy of Wacoal and Coemi

Lingerie may not be something obvious and visible to everyone but a woman wearing well-fitting intimate wear looks and feels beautiful and sexy.

Debbie Matthews, owner of Lady Slipper Intimate Apparel and Accessories on Queen Street, downtown Charlottetown, is serious about lingerie. "There are a lot of places that offer intimate apparel and it's unfortunate that many women don't understand the difference between good quality and well fitting intimates and the lesser quality brands." Matthews is passionate about offering not only the best-fitting brands but also ensuring her customers take advantage of Lady Slipper's complimentary bra fitting service. "Every woman should have a professional fitting every time they purchase a new bra or intimate wear," says Matthews, "a proper fitting bra is comfortable and will make you appear thinner and more youthful, but more importantly it gives you confidence." Sixty per cent of women are wearing the wrong bra size, “Bra fitting is an art,” says Matthews, “You have the basic measurement, but then how does this woman’s breasts hang? Does she have firm breasts? Do her breasts slope? Is she fuller on the bottom? Does she have dense breasts? Has she been nursing?” One of the biggest mistake that women make is thinking you have to buy a bigger back size (say a 38 instead of a 36) when they have large breasts, then the bra will fit them. “But it’s the cup that

covers the breast tissue. Not the back,” Matthews says. "They also make the mistake of buying the wrong cup size thinking a smaller fitting cup will give them more lift and cleavage. Having a professional fitting can be such a confidence boast for most women - it makes such a difference." Lady Slipper offers intimate apparel to suit every need and occasion from everyday wear to bridal and figure-flattering shape-wear. Some of the brands you can find are Wacoal, Coemi, Spanx and Shapeez. You'll love the beauty, support and comfort of Wacoal's signature lace collection or the full figure under-wire Retro Collection; a bra so comfortable it never goes out of style. Purchasing good-quality intimate wear is an important investment every woman should make, "Regardless of your size or body shape, every woman deserves to look and feel beautiful."

Lady Slipper Intimate Apparel & Accessories 65 Queen Street, Charlottetown 902.892.6525 theladyslipper.ca

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