Explore the Christmas issue of Launchpad Magazine: Packed with festive inspiration, local business highlights, holiday events, and gift ideas. Celebrate the season with engaging stories and exclusive interviews, all in a beautifully interactive flipping book format.
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In seed time learn, in harvest teach, in winter enjoy.
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As winter draws in and the air turns crisp, we’re delighted to bring you this Christmas edition of Launchpad Magazine, capturing the unique spirit of the season in the North West. This isn’t just another holiday magazine; it’s a celebration of the communities, traditions, and people that make this part of the UK so compellingly di erent – especially at this time of year. Inside, you’ll find stories that honour both the past and present, from features on historic landmarks to festive events and artisan highlights. We know the holidays mean di erent things to di erent people, so we’ve curated something for everyone, whether you’re a die-hard traditionalist, a culinary adventurer, or someone seeking to make this season simpler and more meaningful. Here’s a taste of what awaits Our Feature on St. Peter’s Tavern: one of the season’s most anticipated stories is our deep dive into St. Peter’s Church, now transformed into a striking new pub. A building with nearly 250 years of history, St. Peter’s stands as a testament to Liverpool’s evolution, blending architectural elegance with the energy of a new, exciting chapter. Learn how the building’s transformation honours its past, creating a vibrant space that celebrates community and connection. Spotlight on northwest Artisans: as we head into peak gift-giving season, we’re showcasing some of the region’s finest artisans. From unique food producers to craftspeople dedicated to traditional methods, these profiles introduce you to the local makers who bring a genuine sense of place to every item they create – perfect for anyone looking to give a gift with meaning. From Christmas markets to light installations, we’ve rounded up the best of the season’s events across Liverpool, Manchester, Chester, and beyond. This is more than just a list of dates; it’s a journey through the region’s culture and holiday spirit, including intimate gatherings and grand displays that each capture a distinct aspect of our shared heritage. Christmas edition of Launchpad Magazine
With a mix of cherished recipes and recommendations for sourcing the best seasonal ingredients, we’re diving into the tastes that define Christmas here in the North West. From modern takes on classic dishes to artisanal pies and sausage rolls, this feature is a must-read for anyone keen to celebrate with local flavours at the heart of their holiday feast. Christmas in the North West isn’t just about bustling high streets and elaborate festivities – it’s also about the simple, meaningful moments. Our guide to free and family-friendly winter activities includes everything from scenic nature walks to beloved carol services, highlighting the ways you can enjoy the season without spending a penny. In this issue of Launchpad, we’re not only celebrating Christmas but also capturing the essence of life here in the North West – a place where history, community, and creativity all come together. Whether you’re a lifelong resident or visiting for the season, we hope these pages inspire you to embrace the joy, warmth, and heritage that make a northwest Christmas so special. From everyone at Launchpad Magazine, we wish you a very Merry Christmas and a joyful start to the New Year. Warmest Wishes, Mr Christopher Welford & Carina
O’Brien-Welford, Director & Editor, Launchpad Magazine
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Launchpad Magazine written, designed, edited and interviews by Christopher Welford (BAhons, FCIM) & Carina O’Brien-Welford (BAhons)
Launchpad Magazine - Issue Contents:
Page: 31-33 / Teacher Card: A Game-Changer for Education Sta and a Heartfelt Mission Page: 34-35 / Supporting Local Small Businesses: A Year-Round Commitment Beyond Christmas Page: 36-38 / Think Global, Buy Local: How Supporting Small Businesses Helps the Environment Page: 39-46 / ATAG Boilers Team Up With DD Wilson: A Partnership of Excellence Page: 47-50 / Fireplace Centre: Bringing Warmth and Style to Every Home Page: 51-54 / The Key to Unlocking Growth in 2025: Crafting SMART Goals for Maximum Impact
Page: 1-2 / Christmas in the North West: Tradition Meets Modern Celebration
Page: 3-4 / Winter Events Calendar: December 2024 - February 2025
Page: 5-6 / The Art of Crafting Holiday Traditions: Artisans at Work
Page: 7-8 / Making Christmas Markets Inclusive: Harin Ellis Leads the Charge for Accessibility
Page: 9-14 / Cheadle Farm: Traditional Farmhouse Meats
Page: 15-18 / Lancashire Mead Company
Page: 19-20 / Live Music Top Picks Across the North West
Page: 21-24 / 236 Years Old St. Peter’s Church: A Living Monument on Seel Street’s Storied Path Page: 25-28 / Big You Little You: Supporting Families Every Step of the Way Page: 29-30 / Shedding Light on Style: Why Simply Blinds Liverpool is the Go-To for Window Transformations
Christmas in the North West: Tradition Meets Modern Celebration
from traditional Lancashire hotpot, to craft gins distilled in converted cotton mills, the markets encapsulate the unique mix of tradition and innovation that defines the region. According to Visit Manchester, these markets contribute significantly to the local economy, drawing tourists from across Europe who come to soak up Manchester's holiday magic. Community Spirit: Smaller Towns, Bigger Hearts Beyond Liverpool and Manchester, smaller communities have their own ways of celebrating. Chester’s medieval rows become a network of light-strewn pathways, and the city transforms into a living advent calendar as local shops compete in an annual window display competition. The result is a picturesque setting that harks back to Christmases of centuries past, infused with modern-day cheer. The Wirral Peninsula, with its quaint coastal towns, adds a maritime touch to the festivities. Local harbours twinkle as boats are adorned with lights, while century-old churches host carol services that bring communities together. North Wales o ers a di erent experience, where Welsh mountain villages blend ancient customs with modern-day celebrations, drawing visitors who wish to experience a uniquely Welsh take on the holiday season.
As winter drapes its cool charm over the North West of England, the holiday season transforms the region into a tapestry of festive wonder, where rich traditions blend seamlessly with modern celebration. In cities like Liverpool and Manchester, to the quaint villages in North Wales and Chester, the region’s Christmas celebrations are an art form—a visual, cultural, and culinary display that pays homage to its storied past while embracing the joys of the present. A Tale of Two Cities: Liverpool and Manchester In Liverpool, the historic waterfront becomes an illuminated wonderland. At the Albert Dock, lights reflect o the Mersey as Christmas markets draw locals and visitors alike to indulge in everything from mulled wine to festive ales. St. George’s Hall, a stunning testament to Liverpool’s Victorian-era grandeur, houses a market that highlights local artistry and craftsmanship, where traditional foods like mince pies meet inventive o erings from small-batch breweries and artisanal bakers. Manchester, home to one of Europe’s most celebrated Christmas markets, draws millions each year. Extending from Cathedral Gardens to Albert Square, the city’s Christmas market scene embodies both the modern spirit and industrial heritage that Manchester is known for. Wooden chalets and pop-up bars o er a variety of fare:
A Feast of Regional Flavours
Liverpool and Manchester’s Science and Industry Museum, hold special exhibits exploring the evolution of Christmas through local history, from the Industrial Revolution to today’s multicultural festivities. Community initiatives further define the holiday season in the Northwest. Local organisations host Christmas lunches for the elderly, and food banks collaborate with small businesses to support vulnerable families. Churches and schools organise carol services that embrace various faiths and cultures, creating an inclusive holiday spirit that is unmistakably northwestern. A Commitment to Sustainable Celebration As awareness of environmental issues grows, the region has embraced a sustainable approach to Christmas. Many councils and community organisations now promote eco-friendly decorations and run Christmas tree recycling programs, while markets emphasise locally-sourced products that not only reduce carbon footprints but also support regional producers. This movement reflects the region's dedication to blending tradition with forward-thinking values, ensuring that holiday festivities remain sustainable and enriching for future generations. Looking Ahead: Tradition Meets Innovation Digital technologies are increasingly merging with holiday traditions—app-guided light trails lead visitors through city centres, and virtual reality Santa’s grottos captivate younger generations. Yet, despite these technological advances, the heart of Christmas remains unchanged: it’s about community, resilience, and the warmth of Northern hospitality. Whether it’s sampling seasonal ales at a Manchester market, enjoying the lights reflecting o the Mersey, or joining in a community carol service in a Welsh village, Christmas in the region is a celebration that grows richer with each passing year. It’s a season that seamlessly combines the traditional and the modern, creating a tapestry of experiences that invite both locals and visitors to embrace the magic of Christmas. This season, the North West extends a warm invitation to explore its streets, savor its flavors, and connect with its vibrant communities. Here, Christmas is more than a holiday—it’s a journey through time, culture, and the heart of a region that truly knows how to celebrate.
From hearty roasts to delicate pastries, the region’s chefs create meals that pay homage to both heritage and innovation. Local butchers follow time-honoured methods to prepare Christmas hams, while renowned chefs in Manchester’s Northern Quarter re-imagine holiday classics. Liverpool’s Baltic Triangle, a hub for creative dining, o ers international twists on traditional holiday fare, often inspired by the city’s diverse maritime heritage. Throughout the region, traditional dishes find their way onto holiday tables Lancashire Butter Pie makes a delicious Christmas Eve staple. Scouse, Liverpool’s beloved stew, is given a holiday upgrade with cranberries and winter spices. Manchester’s bakeries create seasonal spins on Christmas pudding, drawing crowds eager for a taste of nostalgia with a modern twist. Local cheesemakers o er special holiday editions, such as creamy Stilton varieties, ideal for pairing with mulled wine or Christmas ales. Shopping: Blending Tradition and Modernity For those looking to shop, the region provides a dynamic range of experiences. The Tra ord Centre, a modern retail marvel, is transformed into a spectacular holiday showcase, while Liverpool ONE and Manchester’s Arndale bring together high-end retailers with unique festive attractions. However, it’s the independent boutiques, artisanal shops, and local markets that o er the most memorable experiences. From Lark Lane in Liverpool to Manchester’s Northern Quarter, small retailers craft unique holiday shopping atmospheres, inviting customers to explore handcrafted goods, unique fashion pieces, and regional delicacies. Celebrating the Arts and Community The Liverpool Philharmonic’s Christmas concerts blend classical holiday music with Merseybeat flair. The Everyman
Theatre’s Rock ‘n’ Roll Panto perfectly honours this British tradition whilst giving a nod to
Liverpool’s musical heritage. Manchester theatres too o er
pantomimes that bring traditional tales to life with a dose of local humor and contemporary twists. Museums, such as the Museum of
Winter Even December 2024
Date
Event
Location
Tim
Dec 1-24, 2024 Dec 1-31, 2024
Liverpool Christmas Market
St George's Hall Plateau
11:0 11:0
Manchester Ice Village
Cathedral Gardens
10:0 (Thu 10:0 Star
Dec 1-24, 2024
Chester Christmas Market
Town Hall Square
Dec 2-23, 2024
Santa's Grotto Experience Manchester Santa Dash Peter Pan Pantomime Victorian Christmas Weekend Christmas Food Festival Christmas at Tatton Park
Knowsley Safari Park
Dec 3, 2024
City Centre
Dec 5-24, 2024 Dec 7-8, 2024
Liverpool Empire
Var
Port Sunlight Sefton Park Tatton Park
10:0 11:0 10:0 19:3 11:0 Var Fro Fro 12:0 09:0 11:0 19:0 19:0 16:3 11:0 12:0 11:0 10:0
Dec 8, 2024
Dec 10-24, 2024 Dec 15-23, 2024
Spirit of Christmas
Liverpool Philharmonic
Dec 16, 2024
Warrington Walking Day Christmas Carol Services New Year's Eve Fireworks Manchester NYE Celebration
Town Centre
Dec 20-24, 2024 Dec 31, 2024 Dec 31, 2024 Jan 1, 2025 Jan 2-5, 2025 Jan 11-12, 2025 Jan 18-19, 2025
Liverpool Cathedral Liverpool Waterfront
Albert Square
New Year's Day Parade Winter Sales Weekend Winter Food Market
Manchester City Centre
Liverpool ONE Baltic Triangle
Chester Winter Watch Parade Burns Night Celebration Valentine's Light Trail Chinese New Year Parade
City Centre
Jan 25, 2025
Manchester Town Hall
Feb 1-14, 2025
Sefton Park
Feb 5, 2025
Liverpool Chinatown Manchester Central
Feb 8-9, 2025 Feb 14-16, 2025 Feb 15-23, 2025
Winter Beer Festival Valentine's Market Half Term Activities
Albert Dock
World Museum Liverpool
Accessibility Information 🦽 All venues listed are wheelchair accessible 🅿 Dedicated accessible parking available at all major venues 🚻 Accessible toilets available at all locations 🦮 Guide dogs welcome at all events 📱 BSL interpreters available at major performances (booking required)
Booking Requirements:
Pre-booking recommended for all ticketed events Many free events require registration for capacity management Special requirements should be noted during booking Weather Considerations: Outdoor events may be subject to weather conditions Indoor alternatives usually available for major events Check venue websites for weather updates
nts Calendar: - February 2025
me
Cost
Type of Event
00-21:00 daily
Free entry
Markets & Shopping
00-21:00 (last entry 20:00)
Adults £15, Children £13, Family £45 Winter Activities
00-18:00 (Sun-Wed), 10:00-20:00 u-Sat)
Free entry
Markets & Shopping
00-16:00 (timed slots)
£15 per child (includes gift) £15 entry (includes Santa suit)
Family
rting 10:00
Community
rious (2 shows daily)
£13-£45
Entertainment
00-17:00 00-18:00 00-16:00
Adults £8, Children £5 Adults £5, Children free House entry £15, Gardens £8
Heritage
Food & Drink
Heritage
30 (14:30 matinees)
£25-£45
Music
00-15:00
Free
Community
rious times om 20:00 om 20:00 00-14:00 00-20:00
Free (booking required)
Religious
Free
Celebration Celebration Celebration
£15
Free
Free entry
Shopping
00-18:00 00-21:00 00-23:00 30-21:00 00-17:00 00-23:00 00-19:00 00-17:00
£3 entry
Food & Drink
Free
Heritage Cultural
£45 (includes dinner) Adults £12, Children £8
Family
Free
Cultural
£15 (includes glass)
Food & Drink
Free entry
Markets & Shopping
Free
Family
Transport: Most venues accessible by public transport Park & Ride services available for major events Special event parking rates often available Family Facilities: Baby changing facilities at all major venues Family rooms available at shopping centers Children's activities included at most events
Key Contacts for Event Information: Tourist Information Centers (verify opening times during holiday period) Local Council Events Teams Venue Box O ces Local Transport Authorities Note: All dates, times, and prices are projected based on typical annual scheduling. Please verify details closer to the event date as programs may be subject to change.
The Art of Crafting Holiday Traditions: Artisans at Work
The festive season is a time of togetherness, indulgence, and celebration—a perfect opportunity to support the local businesses that make Liverpool and the North West so special. From artisan bread to freshly picked produce, handcrafted Mead, and delightful pastries, these independent businesses bring heritage, quality, and creativity to life. This year, why not create a holiday spread that truly celebrates the region's vibrant culinary landscape? Adam’s Apple green grocer’s: Fresh, Local, and Sustainable In Allerton, south Liverpool, Adam’s Apple green grocer’s stands as a testament to the quality of locally sourced produce. With shelves brimming with vibrant fruits and vegetables, Adam’s Apple is the go-to for holiday meal essentials. Whether you’re planning a traditional hearty roast or a festive vegan Christmas Dinner, their fresh, seasonal ingredients ensure every dish bursts with flavour. Mon Petit Chou: French Elegance in Liverpool For a touch of Parisian magic, look no further than Mon Petit Chou, a charming bakery and café that specialises in French-inspired treats. From buttery croissants to festive choux buns, their o erings bring an air of sophistication to any celebration. Their seasonal tarts and pastries are perfect for cosy gatherings, while their artisan cakes are showstoppers for any dessert table.
The T Parlour: A Tea Lover’s Sanctuary
The T Parlour, South Liverpool's newest hotspot, is a unique fusion of tattoo artistry and tea culture. This innovative venue o ers bespoke tattoo designs from skilled artists in a welcoming and collaborative studio environment. Alongside, a charming tea parlour serves an extensive menu of loose-leaf teas and sweet treats, creating a space to unwind and connect. Satterthwaites Bakehouse: Tradition Meets Modern Flair No holiday season is complete without the indulgent treats from Satterthwaites Bakehouse. Known for their artisan breads, pastries, and hearty pies, they o er seasonal delights that evoke nostalgia with every bite. Their Christmas pudding-filled doughnuts and festive mince pies are must-haves, while their rich fruit loaves and buttery stollen add warmth to any table.
Cheadle Farm: A Feast of Tradition Renowned for their slow-aged beef ribs and unique Christmas pudding sausages, Cheadle Farm embodies the heritage of North West farming. Known at Liverpool’s Lark Lane Market as Traditional Farmhouse Meats, the Webb family brings generations of expertise to their craft, ensuring every cut of meat is of the highest quality. Lancashire Mead Company: A Sip of History For a truly unique addition to your holiday celebrations, the Lancashire Mead Company o ers handcrafted meads that bring the ancient tradition of honey-based brews back to life. From the berry-infused Viking’s Blood Mead to the warming spices of Krampus’ Spiced Mead, their drinks add a delightful twist to festive gatherings. Supporting the North West’s Independent Businesses When you choose to shop local, you’re investing in more than just great products—you’re supporting the people who pour their passion into their craft. From farmers and bakers to tea enthusiasts and mead makers, these businesses form the backbone of Liverpool’s vibrant community. Supporting Local Artisans: Elevate Your Holiday Celebrations Engaging with local vendors can do more than stock your pantry—it can spark inspiration. Many artisans are eager to share cooking tips and pairing ideas that can elevate your holiday spread from delightful to unforgettable. By chatting with them, you tap into a well of expertise and passion that connects you directly to the heart of their craft. Stay in the loop by joining mailing lists or following your favourite artisans on social media. Many announce exclusive, limited-edition releases or special holiday o erings,
something truly unique. Artisans often collaborate, too—cheesemakers may recommend a local chutney vendor who can provide the perfect accompaniments their produce. These connections create a network of flavours that make your table extraordinary. For a more curated experience, consider subscribing to a farm share program or holiday box. These subscriptions bring the best seasonal products straight to your door, making it easy to celebrate the holidays with fresh, local ingredients. And don’t shy away from creativity—artisans often craft their products to be savoured in innovative and unexpected ways. Experimenting with meal pairings or artisan condiments can turn a simple meal into a festive masterpiece. Celebrate the Spirit of the North West This holiday season, let the artisans of the North West inspire your celebrations. From Cheadle Farm’s traditional meats to the Lancashire Mead Company’s age-old brews, each product carries the essence of heritage, craftsmanship, and sustainability. By choosing local, you’re not just buying food—you’re investing in a vibrant community of skilled makers who keep Northern traditions alive. Whether it’s a hand-baked loaf, a carefully aged bottle of Mead, or fresh, seasonal produce, every item tells a story of dedication
and pride. Together, these elements create a holiday table that’s not just a feast but a celebration of the North West’s unique identity. So, this year, raise a glass (perhaps of Elderflower Mead) to the artisans who make it all possible and savour the joy of truly local flavour.
ensuring you’re first in line for
Making Christmas Markets Inclusive: Harin Ellis Leads the Charge for Accessibility
For many, the magic of a Christmas market lies in its bustling stalls, festive music, and twinkling lights. Yet, for individuals with disabilities, these cherished traditions can be riddled with barriers that make participation challenging, if not impossible. Harin Ellis, a passionate advocate for accessibility, is working tirelessly to change that. Since launching his petition in August 2023, Harin has been at the forefront of a campaign to make Liverpool's Christmas Market at St. George’s Hall—and, by extension, all public events—genuinely inclusive. A Call for Change Harin's journey began with a personal frustration shared by many disabled individuals in the UK. Christmas markets, known for their charm and community spirit, often fail to accommodate people with mobility challenges, sensory sensitivities, or other disabilities. According to the UK's O ce for National Statistics (ONS), 22% of the population has a disability. Yet, research from the Business Disability Forum shows that over 75% of public spaces, including markets, lack adequate accessibility features. The issue came to a head in Liverpool when Harin launched a petition urging better access for disabled individuals at the city's Christmas market. His campaign quickly gained traction, catching the attention of BBC Radio Merseyside, where he had the chance to voice his concerns live on air. The Labour leader of Liverpool City Council, Councillor Liam Robinson, was among those listening.
Taking the Conversation to City Leaders The radio interview opened doors—literally. Harin was soon invited to St George's Hall to meet with Councillor Robinson and discuss the practical steps needed to address accessibility challenges. Harin recalls the meeting as a turning point. "Liam listened intently and asked thoughtful questions," he says. "It was clear that the council wants to do better, and I'm determined to hold them to that promise." Working alongside Culture Liverpool and other stakeholders, Harin is now focused on creating actionable solutions. Some progress has already been made, with an accessible market section being introduced at St John's Garden. However, Harin emphasises that there's still a long way to go to ensure full inclusion. " is isn't just about ticking boxes," Harin explains. "It's about creating a space where everyone feels welcome and included—not just during the festive season but year-round."
The Bigger Picture Harin's advocacy is part of a broader issue facing public spaces across the UK. According to a report by Scope, two-thirds of disabled people feel excluded from their local communities due to inadequate accessibility. With their uneven surfaces, tightly packed stalls, and sensory overload, Christmas markets often exacerbate these challenges. "Accessibility is not just a physical issue," Harin notes. "It's about sensory experiences, communication, and providing options that suit everyone. This means better signage, quieter hours for people with autism, and ensuring that all areas are wheelchair accessible." The Human Side of Advocacy What stands out most about Harin's campaign is his deeply personal commitment. "I'm not doing this for fame or publicity," he says. "I'm doing this because everyone deserves to enjoy the festive period without obstacles." Harin's determination stems from a belief in equality and fairness. He spends countless hours meeting with local o cials, consulting with accessibility experts, and gathering feedback from disabled individuals about their experiences at public events. Each conversation fuels his resolve to ensure Liverpool becomes a leader in inclusive community events. What's Next for Liverpool? Harin acknowledges that systemic change takes time but is optimistic about Liverpool's future. His ongoing collaboration with Culture Liverpool and other stakeholders is already bearing fruit. Plans are being developed to expand the accessible portion of the Christmas Market beyond St John's Garden and improve signage, surface quality, and sensory-friendly zones across the site. "I've made a promise to the people of Liverpool," Harin says. "I will not give up until every corner of this city is inclusive for everyone."
How You Can Support the Campaign Harin's e orts have inspired many, and there are ways the public can get involved. Signing his petition, sharing stories of accessibility challenges, and engaging with local councillors are all steps that can make a di erence. For businesses, the Business Disability Forum suggests that investing in accessibility isn't just the right thing to do—it's also good for business. Research shows that improving accessibility can increase revenue by up to £2 billion annually across the UK. A City-Wide E ort for Inclusion Harin's campaign reminds us that accessibility is not just a feature; it's a necessity. As Liverpool strides to make its Christmas Market more inclusive, Harin's story is a powerful example of how grassroots advocacy can lead to meaningful change. For now, the accessible section at St John's Garden is a step in the right direction, but as Harin says, "We can do better, and we will." Join the Movement Whether you're a resident of Liverpool or a visitor, supporting Harin's mission is simple. Advocate for inclusive practices in your community, educate yourself on accessibility needs, and remember that small changes can make a big di erence. Together, we can ensure that festive traditions—and all public spaces—are accessible to everyone. For more updates on Harin's campaign and how you can help, follow Launchpad Magazine's coverage of local heroes making an impact.
Cheadle Farm: Traditional Farmhouse Meats Order From Traditional Farmhouse Meats
Interview with Ceri & Mathew Webb
In the charming Cheshire countryside, Cheadle Farm in Lower Peover, Knutsford, is a shining example of how small, sustainable farming can thrive in today’s fast-paced, commercialised world. As the holiday season draws near, this farm, nestled o the beaten track, becomes a haven for locals eager to indulge in its home-bred, well-aged meats. All those not so local customers can find them at the Traditional Farmhouse Meats stall at Liverpool's Lark Lane and other markets, Cheadle Farm’s commitment to sustainability and quality has earned it a reputation as a regional treasure, especially known for unique o erings such as home-bred beef ribs and the festive favourite, Christmas pudding beef sausages. This feature delves into the holiday preparations at Cheadle Farm, explores its sustainable farming practices, and highlights its role in the local community. A Family Tradition Rooted in Quality Founded by Ken Webb, Cheadle Farm’s traditions and high standards are now carried forward by his son, Mathew Webb, and Mathew’s wife, Ceri. To the Webbs, farming is more than just business; it represents values of sustainability, ethics, and community engagement things they cherish and share through their products. “What sets us apart is our commitment to upholding tradition while embracing modern sustainability methods.” Ceri explains,
This dedication is evident in their approach to cattle rearing. Cheadle Farm doesn’t rely on artificial growth hormones or routine antibiotics. Instead, the farm prioritises natural methods, allowing calves to spend at least six months with their mothers before they graze for another year. This approach not only ensures the cattle’s health but also contributes to the superior quality of their meat. According to a report by the UK’s Department for Environment, Food & Rural A airs (DEFRA), 67% of farmland in the UK is permanent grassland or rough grazing, ideal for raising cattle. This aligns with Cheadle Farm’s method of rotating cattle on home-grown grasslands, a sustainable practice that reduces carbon footprint while maintaining high standards in meat production. O erings to Remember Holiday preparations at Cheadle Farm start long before the first frost. “Christmas for us probably starts in August,” says Ceri. The farm begins curing its famous Gammons and organising the logistics for the holiday rush, with careful planning to meet the seasonal demand at local farmers’ markets. Their unique holiday products include home-bred beef ribs, which are aged to perfection to deliver a rich, robust flavour—a must-have for Christmas feasts. One of Cheadle Farm’s most unique holiday o erings is the Christmas pudding sausage, a festive twist that combines beef with traditional Christmas spices. “We make lots of di erent sausages, and the Christmas pudding flavour is just one of them. It’s a beef sausa ge!” Ceri shares,
Soil Health and Reduced Food Miles Cheadle Farm uses a multi-species grassland system, incorporating legumes and clovers to enrich the soil and maintain biodiversity. This approach ensures nutrient-rich grazing areas for cattle all year round, while the farm’s dedication to local distribution minimises food miles, with most products sold directly at local markets or supplied to nearby restaurants. “Everything we produce feeds our cattle, and everything our cattle produce stays within a 50-mile radius,” says Mathew, reflecting their commitment to sustainability.
explaining that the seasonal flavours have become a hit with customers seeking something distinctive for their holiday tables. By late autumn, these signature products begin reaching local markets. “We prepare thousands of pigs in blankets for our holiday market stands,” says Ceri. “It’s all hands on deck from early December onwards.” Sustainability at the Core of Cheadle Farm While many farms around the UK are moving toward large-scale commercial practices, Cheadle Farm remains rooted in sustainability. As part of the government’s Sustainable Farming Incentive (SFI), the farm adopts environmentally friendly methods, such as maintaining wildlife corridors, planting cover crops, and rotating grazing areas to enhance soil health and preserve biodiversity. According to the National Farmers' Union (NFU), agriculture accounts for about 10% of the UK’s total greenhouse gas emissions. Farms like Cheadle Farm, through sustainable practices, contribute to emission reduction while protecting soil health for future generations.
The Importance of Traceability
This approach aligns with findings from the Sustainable Food Trust, which reported that 64% of UK consumers prefer locally produced food to support farmers and reduce environmental impact. What Sets Cheadle Farm Apart from Larger Commercial Farms? Cheadle Farm's focus on home-bred, traditionally reared cattle sets it apart from larger commercial farms, where fast production and volume often precede quality. In the commercial sector, animals are typically processed more quickly, leading to less flavorful, tender cuts of meat. Many supermarkets, for example, opt for gas-flushing techniques to extend the shelf life of their meat products, which can a ect taste and texture. "Some of our products, such as our steaks, can take up to 30 months from birth to plate. at level of care and attention is hard to find in mass production.” explains Ceri. Commercial farms may prioritise quantity, Ceri says, "Many farmers who provide the large supermarkets will have high standards and everything is done the same, except the time they hang the meat". Cheadle Farm, on the other hand, remains dedicated to crafting products rich in flavour, ethically sourced, and sustainably produced. Community Engagement and Local Markets Cheadle Farm's - Traditional Farmhouse Meats presence at farmers' markets across the Northwest has helped them build a solid and loyal customer base. Markets such as the famous Lark Lane Market in south Liverpool have become vital distribution points for their premium cuts of meat, ensuring the farm remains connected to the community. "We've only been doing Lark Lane Market for about six months, but we've already built a solid group of loyal customers," says Ceri. This local presence has allowed the farm to build relationships directly with its customers, allowing people to learn more about where their food comes from and the care that goes into each product. According to the Farm Retail Association, over 7,000 farmers' markets operate across the UK, reflecting the growing consumer interest in buying locally.
In today's world, consumers are more concerned about where their food comes from. Cheadle Farm's emphasis on traceability is a critical factor that di erentiates it from its supermarket competitors. Every cut of meat sold can be traced back to the animal of origin, providing consumers with peace of mind about the ethical standards behind their food. "Our customers can know exactly what field their steak came from, what the cow ate, and how it was raised," says Ceri. National Statistics: A survey conducted by the Soil Association found that 88% of consumers value transparency and traceability in their food purchases. This trend reflects the increasing demand for responsibly sourced food. Future Plans and Challenges Looking to the future, Cheadle Farm is focused on expanding its reach while maintaining its commitment to quality and sustainability. One challenge facing the farm is navigating the unpredictable weather patterns impacting crop growth and livestock care. "Anyone who's watched Clarkson's Farm knows that the weather is one of our biggest obstacles," says Mathew. However, the farm is well-prepared for the challenges ahead. By continuing to innovate with sustainable farming techniques and participating in the SFI, Cheadle Farm is determined to remain a leader in quality and environmental stewardship. Final Thoughts: A Farm that Cares Cheadle Farm isn't just about selling premium meats—it's about creating a sustainable future while honouring the traditions of the past. From its holiday o erings to its daily farming practices, the farm is a testament to the value of local agriculture in today's fast-paced world. "It's all about quality and care. We put 30 months of work into every steak and wouldn't have it any other way.”
For those seeking high-quality, ethically sourced meats this holiday season, Cheadle Farm is a local gem that continues to shine. It o ers food and a connection to the land and the community it serves. Why Buying Local is Better for the Environment: A UK Perspective As environmental awareness grows across the UK, more consumers want to reduce their carbon footprint and make sustainable choices. Buying local is one of the most impactful ways to contribute to environmental preservation. Supporting local businesses and farms benefits the economy and significantly reduces ecological strain. Let's explore why buying locally in the UK is better for the environment and how it helps preserve our country's natural beauty and resources. Reduced Carbon Emissions from Transportation One of the most significant benefits of buying locally is the drastic reduction in transportation emissions. In the UK, imported goods travel an average of 2,400 miles before reaching consumers, contributing to high carbon emissions from transportation. When you buy locally, the food and goods have much shorter travel distances, usually from nearby farms or local producers. This reduces reliance on long-haul transportation methods such as ships, planes, and trucks, significantly contributing to greenhouse gas emissions. A study by the Department of Environment, Food & Rural A airs (DEFRA) found that food transport accounts for 19 million tonnes of CO2 emissions annually in the UK. By supporting local producers, consumers can help reduce the demand for long-distance transportation and, therefore, lower their personal carbon footprint. Less Packaging Waste When goods are transported long distances, they often require more durable packaging to preserve freshness and avoid damage. This excessive packaging, which usually includes plastics, contributes to the growing waste management problem in the UK. Buying local typically means fewer packaging requirements as
products are fresher and can survive short journeys or extended storage times. According to WRAP UK, households in the UK generate approximately 2.5 million tonnes of plastic waste each year. By buying locally, consumers help to minimise the demand for excess packaging, contributing to less plastic waste that can end up in landfills or oceans.
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Support for Sustainable Farming Practices Local farms and small-scale producers in the UK are more likely to follow environmentally friendly sustainable farming practices. Many local farms use organic methods, reduce pesticide usage, and employ crop rotation and companion planting techniques to improve soil health and biodiversity. These practices help maintain a healthy ecosystem, prevent soil degradation, and promote sustainable land use. DEFRA reports that approximately 71% of UK land is used for agriculture, making sustainable farming essential for preserving the country's ecosystems. By supporting local, sustainable farms, consumers contribute to more environmentally responsible food production systems that prioritise the health of the land. Preservation of Local Ecosystems Local producers are often more invested in maintaining and protecting the environment surrounding their business. Because their livelihood is tied to the regional landscape, they use practices that conserve local water supplies, protect wildlife habitats, and preserve biodiversity. For example, many small UK farms avoid using harmful pesticides and opt for natural alternatives that don't damage the local ecosystem. In fact, a National Farmers' Union survey found that 74% of UK farmers have adopted environmentally beneficial practices to reduce carbon emissions and increase biodiversity. This includes creating wildlife corridors, planting cover crops, and maintaining hedgerows, all of which help protect local wildlife and preserve the balance of natural ecosystems. Stronger Community and Economic Resilience By buying locally, UK residents reduce their environmental impact and build more financially robust, resilient communities. Local businesses tend to invest in their area, which promotes a sense of community that is mutually beneficial. Supporting local farms, markets, and retailers helps create local jobs and encourages the circulation of money within the community rather than allowing it to flow out to multinational corporations. A study by the New Economics Foundation found that every £10 spent in a local shop in the UK brings an additional £50 back into the local economy. This creates a ripple e ect, strengthening local economies while ensuring that environmental resources are utilised responsibly and sustainably.
Fresher, Seasonal Produce Buying local often means purchasing seasonal produce, which is grown in alignment with the UK's natural farming cycles. Eating seasonally reduces the need for energy-intensive hothouses or artificial growing conditions, making it a more eco-friendly choice. Plus, because the produce is fresher, it doesn't require extensive refrigeration or preservation methods, reducing energy consumption. A survey by the Soil Association indicates that buying seasonal, local produce can cut food-related carbon emissions by up to 20%. Seasonal produce is also more nutritious, as it is harvested at peak ripeness, ensuring higher levels of vitamins and minerals than food picked prematurely and transported long distances. Lower Food Miles "Food miles" refer to the distance food travels from the producer to the consumer, and this concept has become a critical factor in reducing the environmental impact of our diets. The lower the food miles, the fewer emissions produced. Local food producers have significantly lower food miles compared to international imports, leading to a reduced carbon footprint. Research from The Food Foundation suggests that reducing food miles could lower transport-related CO2 emissions by up to 10% annually in the UK. By opting for locally grown produce, consumers help keep food miles low and reduce the environmental impact of their food consumption. Increased Awareness and Connection to Food Sources Buying locally fosters a greater awareness of where your food comes from and how it's produced. This connection promotes healthier eating habits and encourages consumers to make more environmentally conscious choices. Local farmers are often more transparent about their farming practices, allowing consumers to choose products that align with their environmental values. Buying local in the UK o ers many environmental benefits, from reducing transportation emissions and packaging waste to supporting sustainable farming practices and strengthening local economies. As consumers become more conscious of their environmental impact, supporting local businesses is an accessible and impactful way to contribute to sustainability. Next time you're at a farmers' market or local shop, remember that every purchase is a step toward a greener, more resilient environment. By supporting locals, you're getting fresh, high-quality goods and playing an essential role in protecting the UK's natural landscapes for generations.
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Lancashire Mead Company
Interview with Gordon Baron and Ann Farrell from Lancashire Mead Company
What inspired the founding of Lancashire Mead Company, and how has the journey evolved since then? As a Druid, I found that mead was integral to the gatherings and rituals I participated in, embodying our connection to the earth. But I found that most commercially available meads weren’t true meads in the traditional sense; they were often just white wine or a neutral spirit with honey added, lacking the authenticity he valued. Determined to create something purer, I decided to try making my own. I cleared out the supermarket’s honey shelf, added brewers’ yeast from a local shop, and mixed it with water. Surprisingly, the result was drinkable! From there, the batches grew as word spread among friends.
Introducing the Lancashire Mead Company, where ancient traditions meet modern craftsmanship, and every bottle tells a story of authenticity, sustainability, and passion. Founded by Gordon, a practicing Druid, this journey into mead-making began from a quest to create a true fermented honey drink, free from the artificial additives so common in today’s meads. Dissatisfied with commercial o erings, Gordon started experimenting with honey, water, and yeast, quickly capturing the interest of friends and the local community. His partner, Ann, joined the venture in 2012, helping to transform this hobby into a thriving business that’s now known for its dedication to natural ingredients, sustainability, and the art of mead. The Lancashire Mead Company doesn’t just produce Mead; it revives an ancient craft dating back to 6500 BC. Unlike larger producers, they stay true to traditional methods, using only raw honey and letting each batch ferment and mature at its own pace. The result? A range of unique, chemical-free meads with rich, natural flavours influenced by local ingredients and seasonality. This philosophy of respecting nature’s timing can be seen in their best-selling o erings, from the rich Viking’s Blood Mead to seasonal specialties like Krampus’ Spiced Mead, perfect for winter festivities. As mead regains popularity, Gordon and Ann remain committed to sustainability, partnering with local suppliers and adopting eco-conscious practices. Despite facing challenges from rising production costs and changing market landscapes, the Lancashire Mead Company continues to thrive by focusing on quality, tradition, and a sustainable approach to business. This interview delves into the art of mead-making and the couple’s mission to elevate this age-old beverage.
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made when elderflowers bloom in abundance. If the bloom isn’t good, we skip the batch entirely, rather than forcing production or substituting ingredients. Do you source ingredients locally, and how does this a ect the flavour profiles of your meads? Yes, we source honey from a family-run apiary in Galgate, Lancaster, which supplies both their honey and honey from small, family-run apiaries worldwide. As the UK produces only about 10% of its honey, we also source premium imported honey, such as Vitex polyfloral honey from the Mediterranean and Ukrainian wildflower honey. Sometimes, we collaborate with local beekeepers, like Bax Bees in Knutsford, creating limited batches from their honey. Each batch reflects the specific flora, weather, and season of its source, much like wine. This natural variability is why large-scale mead producers often shy away from using pure honey, but for us, it’s a feature, not a flaw. Which mead varieties are your best-sellers, and how would you recommend customers pair them with food? Our Viking’s Blood Mead, a blend of blackcurrant, blackberry, and blueberry, is a top seller alongside Aegir’s Mead, a traditional recipe. We also have seasonal varieties like Krampus’ Spiced Mead, which tastes like Christmas with hints of mince pie spices. For food pairing, I encourage customers to experiment! Freya’s Mead pairs beautifully with spicy dishes and chocolate, while Elderberry Mead makes an excellent cheese companion, standing in for port. Our aged meads are perfect as digestifs, in place of brandy or cognac.
Things became more serious in 2012 when I met Ann, who encouraged me to turn my hobby into a business. Since then, our production has grown significantly—from 200L batches to 1200L—but we’ve stayed true to our original, chemical-free approach. Can you explain the process of making mead, and how does your approach di er from traditional methods? Making mead is beautifully simple yet requires precision. It starts with honey, water, and yeast, plus a touch of nutrient. For us and other craft mead makers, the process hasn’t changed much since its beginnings in 6500 BC in China or 2800 BC in Scotland. While we now use commercial brewing yeasts to prevent spoilage, the essence of mead-making is the same. At Lancashire Mead Company, we let the honey lead the process naturally. There’s no artificial temperature control or preservatives; the honey dictates the fermentation speed, and we respect that. What makes your mead unique compared to other producers in the UK? We’re distinct because we use 100% raw honey with no fortifications or added spirits. The mead ferments naturally and is filtered down to 0.2 microns without clarification agents or sulphites. We ferment everything at ambient temperature (about 22°C in our meadery), which encourages a secondary fermentation known as Malo Lactic Fermentation (MLF). This MLF is similar to the beneficial bacteria in some probiotics and imparts a signature nutty flavour to our mead. Quality and patience are at the core of what we do. For instance, our Elderflower Mead can only be
What challenges do you face as a mead producer in the current beverage market? Like most small businesses, we face a range of challenges. Rising production costs and shifts in consumer spending habits are real issues, especially with pubs and restaurants closing at unprecedented rates, which limits our distribution. Brexit disrupted our export routes, and recent excise duty hikes in 2023—with more expected in 2025—are squeezing margins across the industry. But the biggest challenge is changing perceptions of mead. Many people think of it as overly sweet, due to mass-produced versions. Our mission is to show that naturally made mead can be as refined and complex as wine. How does sustainability play a role in your production process? Sustainability is at the heart of everything we do. We prioritise working with other small, family businesses, which supports local economies and reduces supply chain waste. We’ve also switched to energy-e cient LEDs and water heaters, and we ferment in plastic vessels. This might seem counterintuitive, but plastic has a lower carbon footprint overall, as it doesn’t require the extensive cleaning and temperature control of stainless steel. What new products or plans can customers expect from Lancashire Mead Company in the coming year? We’re excited about a couple of limited-edition releases. We’re using a unique honey from Stockport that’s “too moist” for traditional use but perfect for a special mead batch. Additionally, we’re exploring the use of hops, which could add a new dimension to our Thor’s and Thrud’s Meads. We’re also planning a brand refresh to appeal to a wider audience while remaining true to our values. It’s an exciting time with a lot of innovation on the horizon!
2024/2025 Events
Ormskirk Artisan Market // 1st December 2024 // Moor St, Ormskirk, L39 2XN
Goosnargh Christmas Market // 7th December 2024 // Whittingham and Goosnargh Social Club, Whittingham, Preston, PR3 2JE
Oxton Christmas Market // 8th December 2024 // Oxton Cricket Club, Townfield Ln, Birkenhead, CH43 2LH
Northwich Artisan Market // 14th December 2024 // Witton St, Northwich, CW9 5AE
Lark Lane Farmers Market // 21st December 2024 // Lark Lane, Aigburth, Liverpool L17 8UP
An Evening With - Ticket required // 19th February 2025 Barley Hall, 2 Co ee Yard, York YO1 8AR
10th Century Traders // 21st-23rd February 2025 // Merchant Adventurer's Hall, Fossgate, York, YO1 9XD
Heysham Viking Festival // 19th - 20th July 2025 Carr Ln, Heysham, Morecambe LA3 2RL
Visit Lancashire Meads Online Shop at; lancashiremeadcompany.co.uk
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