SHATTERPROOF NEWSLETTER
DECEMBER 2020
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You can accomplish pretty much anything you want in 90 days, or at least accomplish a significant chunk of a larger task within that time. If you try to accomplish something in less time, you’re pressed and stressed. If you spread the task out over a longer period of time, you risk losing motivation. Not everyone has time to make plans for their business or exercise routine on a weekly basis, and having just one yearly planning session isn’t nearly enough. However, everyone should have time to plan and reevaluate their goals every 90 days, or about four times a year. Obviously, not every project is going to fit into that 90-day time frame. Some projects will take a significantly shorter amount of time, and others will take a lot longer. However, with those longer projects, it definitely helps to split up your timeframe into manageable 90-day chunks. And if you’re not able to accomplish your goals in exactly 90 days, don’t worry — I’ve never been able to do it perfectly, and it shouldn’t discourage you. After all, it’s just a target amount of time.
LIVE YOUR LIFE 90 DAYS AT A TIME THE PERFECT TIME FRAME FOR ACCOMPLISHING YOUR GOALS
Lots of people have probably told you to take things one day at a time, or to “live in the moment.” In my opinion, that’s a recipe for failure. Living one day at a time might bring you bliss, but if you’re striving for any kind of goal, that bliss won’t get you anywhere. Conversely, having a goal that will take a year, or even six months, to achieve can be too daunting. That’s why I strive to accomplish most of my goals in what I call “90-day sprints.” So, instead of living your life one day at a time, I would say you should live your life 90 days at a time. In 2008, I was overweight, and I knew I needed to do something about it if I didn’t want to face the health consequences later in my life. I’m not sure how exactly I settled on achieving a goal weight in 90 days, but I think I was inspired by some of the 12-week exercise programs I had read about. In any case, I decided to try and achieve a goal weight in 90 days, and it ended up working out really well. That was my first experience living life 90 days at a time. Around that time, one of my mentors and coaches, a man named Howard Partridge, was teaching his members how to create 90-day business plans. His systems were very simple and easy to follow, and they tied in with my experience of accomplishing certain goals in 90 days. That’s when I began to realize that this philosophy wasn’t just something that applied to my exercise routine or my business — it applied to everything I wanted to accomplish in life.
IF YOU WANT TO TAKE SOME OF THE BURDEN OF RUNNING YOUR BUSINESS OFF YOURSELF, MAKE TALKING TO US AT REIBLAW PART OF YOUR 90-DAY PLAN.
FOLLOW THE LINK AT REIBLAW.COM/NLFREE TO GET STARTED TOWARD A CONSULTATION.
This year caused a lot of people to freeze, whether because of the pandemic, the elections, the economy, or some combination of those factors. When there’s so much uncertainty in the world, it can be tempting to just leave the future up to fate and enjoy each day like it’s our last. Nevertheless, I think we should still strive to live under some sort of framework. We can still enjoy each day, but by having a plan going forward, we can improve our chances of having more days worth enjoying in the future. If you want to take some of the burden of running your business off yourself, make talking to us at REIBLAW a part of your 90-day plan. Whether you have questions or concerns in the realm of business law, asset protection, or wills and estates, we have answers. Follow the link at REIBLAW.com/nlfree to get started toward a consultation. – Scott Reib
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DECISIONS, DECISIONS TACTICS FOR MAKING THE BEST BUSINESS CHOICES
world has transformed, and attempting to continue with what’s “normal” will only cause you to miss what could be . As you plan for 2021, consider the abnormal. Look at options you would have never considered doing and test their efficacy. If one fails, move on. But there’s a big chance that you may stumble into something that is totally unique and completely worth your time. NO. 3: EMBRACE CHANGE. You’ve set your course. You have your team in place. You’re excited to begin. Now, get ready to change everything. Sounds exhausting, right? But it can happen. Rather than being resistant to what isn’t working, admit defeat and move on. If there’s one benefit of the COVID-19 pandemic, it’s that we were all given a crash course on how to adapt quickly. Take those lessons and apply them to your 2021 plan. Be prepared to admit when your original plan isn’t working because staying on an ineffective course can do more harm than good.
As a business leader, you’re likely well-versed in making decisions, but in the midst of a global health crisis, a political minefield, and environmental disasters, planning for the upcoming year is different territory for even the most seasoned business professionals. So, how do you make the right decisions for your 2021 plans? Start with these three steps.
NO. 1: LOOK AT THE DATA. Data has never steered you wrong before, so don’t stop using it now. However, you have to use the right data and contextualize it with today’s lenses. For example, when choosing a new marketing campaign or direction, continue looking at the cost, revenue, potential errors, and risk factors. Use those to make an
informed decision about which step to take. For example, is the campaign empathetic to the needs of your clients, or will it come off as tone-deaf? ( Hint : Try split testing in 2020 before fully deploying a new campaign in 2021!) NO. 2: DON’T GO WITH THE STATUS QUO. “This is how we’ve always done it” will kill your business. Nothing is the same as it was just one year ago. The entire
Don’t avoid it. Planning for 2021 is necessary — even if you need to change course quickly.
BIZ TOOL OF THE MONTH: GOOGLE WORKSPACE With so many workers who once populated our cities’ offices now working from the comfort of their own homes, we’ve had to turn to technology to make up for the lack of face-to- face collaboration that would normally help businesses thrive. That’s why countless businesses, large and small, around the country have been making the most of Google Workspace. documents and projects has become ubiquitous across Google Workspace’s various platforms, ensuring that whatever opportunities for collaboration were lost in the office can be regained from home with ease. A COLLECTION OF PLATFORMS FOR FOSTERING COLLABORATION
Along with Google Workspace’s incredible efficiency, its security is top of the line as well. Anyone you don’t want to have access to your data will never be able to lay a digital hand on it. It blocks 99.9% of spam and business email compromise scams. There have also never been any reports of account hijackings. Google Workspace is by no means a new or lesser-known biz tool. Many companies have been using it for years, along with Twitter, Spotify, and Whirlpool. However, if you haven’t jumped on board yet, or you want some assurance that you made the right decision to use Google Workspace, one study by Forrester found that Google Workspace can provide a 1.5% increase in revenue, 171 hours saved per user per year, over 95% reduced risk of data breaches, and a 331% ROI. How much more convincing do you need?
If you’re not using Google Workspace already, there’s no time like the present to hop on board. Formerly known as G Suite, this collection of cloud computing, productivity, and collaboration tools (which include Google Docs, Sheets, Slides, and more), has unlimited storage for all your data and documents in the cloud. It makes it easy for anyone, from anywhere, to access whatever information they need without having to set foot in the office. While having access to all the information you need to get your work done is a nice perk in and of itself, the real- time collaboration possible through Google Workspace is something to behold. When Google Docs first rose to prominence, one of the most popular features was the simultaneous editing. The ability to work on certain
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A FEW KEY STRATEGIES
FOR PROTECTING YOUR ASSETS FROM LAWSUITS
USE YOUR RETIREMENT ACCOUNTS ERISA-qualified retirement accounts enjoy protection from lawsuits under federal law, so if you have an account such as a 401(k) or a Roth IRA, you might consider putting some extra cash in those accounts if it’s possible to do so within the contribution limits. PAY TOWARD THE PRINCIPAL ON YOUR MORTGAGE The state of Texas offers unlimited protection from lawsuits for home equity. So, putting more money toward your home can ensure that those assets stay with you and your family, instead of going to your legal opponent. Before trying any of these asset-protection strategies, I would recommend setting up a consultation with an experienced attorney to discuss your options. Give us a call at (940) 591- 0600, or follow the link at REIBLAW.com/nlfree to fill out a questionnaire and schedule a consultation.
In previous newsletters, I’ve shared a bit about why making sure your assets are protected from lawsuits — it’s one of the most important things you can do as a business owner. I’ve had clients get hit with lawsuits that cost them millions, and because their business wasn’t protected, they lost it, leaving their families with nothing. Don’t let this happen to you. In order to make sure your wealth goes to your family, and not to whomever is suing you, REIBLAW can help you with a few of these asset protection strategies. CREATE A TRUST The proper kind of trust can keep your legal opponent’s hands off of whatever wealth you put in it. The assets in the trust will be run by an independent trustee and remain out of reach to anyone you don’t want touching it. TURN YOUR BUSINESS INTO A CORPORATION OR AN LLC Under a sole proprietorship or a general partnership (if you’re running the business with a spouse or business partner), your business is included in your personal assets and, therefore, can be taken away in a lawsuit. However, if you run your business as a corporation or an LLC, this divests your business from your personal assets and ensures they’ll be protected from a suit.
NOT YOUR GRANDMA’S FRUITCAKE
We want your feedback! In editions of this newsletter, we’ve covered everything from business contracts to how to handle the former spouse who wound up with everything because there was no business succession plan in place. But now we’re wondering: What would you like to see? You know those legal questions that Google can’t give you a satisfactory answer to? The ones that keep you up at night as you wonder whether it’s time to call a lawyer? We want to answer those. Send us your questions, and we’ll use them to address the topics you want to know more about. Text your questions and curiosities to 972.677.3002 .
Inspired by SimplyRecipes.com
INGREDIENTS
sugar until fluffy. Add egg, zest, and sour cream mixture. Then, add remaining flour and salt. Mix, then add fruit mixture. 5. Pour batter into lined pan. Fill up a separate loaf pan halfway with water. Bake both pans in oven for 1 1/2–2 hours or until a skewer leaves the cake clean. 6. Use “handles” to remove cake from pan and cool completely on a rack before serving. • 2 cups all-purpose flour, divided • 1 stick butter • 1 cup sugar • 1 egg, room temperature • Zest of 1 orange • 1 tsp salt
• 1 tsp baking soda • 1 cup sour cream • 3 1/2 cups mixed dried fruit of your choice, chopped • 1 cup nuts of your choice, chopped
DIRECTIONS
1. Preheat oven to 325 F. Line a 9x5-inch loaf pan with greased baking paper. Ensure the piece running the length of the pan stands 1 inch above each side to form “handles.” 2. In a small bowl, mix baking soda and sour cream. 3. In a second bowl, combine fruit, nuts, and 1/4 cup flour.
4. In a third bowl, beat butter and
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Live Your Life 90 Days at a Time INSIDE THIS ISSUE 1 2 2 3 3 4 Tactics for Making the Best Business Choices Biz Tool of the Month: Google Workspace Strategies for Protecting Your Assets From Lawsuits Not Your Grandma’s Fruitcake Want to Make Your Holidays a Little Easier?
HOLIDAY HACKS FOR THE BUSY PROFESSIONAL
4 TIPS FOR A LESS EXHAUSTING HOLIDAY SEASON The holidays are an incredibly busy time of year. Between work and home, it can feel like there isn’t enough daylight to get everything done. We have projects to complete, emails to answer, dinners to plan, gifts to buy — and family is coming in from out of town. Is it possible to take care of everything and not be completely exhausted by the end of it? While we can’t answer that definitively, we can share a few “holiday hacks” to help you get more out of your time.
TAKE FREQUENT BREAKS. When you have a lot going on, frequent 5–10 minute minibreaks can go a long way in easing the mental pressure. Don’t hesitate to take brain breaks throughout the day. Go for a quick walk around the building or neighborhood. Read a chapter of your book. Play a quick game on your phone. SAY NO TO THE KITCHEN. When your time is precious, why spend a lot of time in the kitchen? While some find cooking a joy, others find it burdensome. If you’re in the latter group, it’s okay to go the boxed or prepared meal route when time is short. Boxed meals can still be prepared with love, and you can get high-quality frozen dishes or freshly prepared meals from your favorite grocery store. The time and energy you save is worth the investment. In 2020, we have more options than ever to make life easier. So, enjoy the holidays a little more by doing the things you love and using these tips to make the most of your time and energy this season.
PUT WORK ASIDE. Give yourself blocks of time to focus on one thing at a time. You may be tempted to multitask, but for your mental health, don’t do it. Focusing on one thing at a time produces better results (this applies equally to cooking as it does to client work) and you’ll feel better through the process. DELEGATE — AT HOME! You delegate assignments at work, so why not do the same at home? Start with your immediate family and work your way out. Give everyone a task: Someone does the grocery shopping. Someone is in charge of a main course dish. Another is on side-dish duty. Others get dessert. Don't forget to assign a clean-up crew. Save yourself for the tasks you REALLY want to do.
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