CPS Graduate Programs Annual Report 2021-22

CENTRAL WISCONSIN

PROGRAM MARKETING

INNOVATIVE CERTIFICATION ACCELERATED SPECIAL EDUCATION LICENSURE

Marketing is a key factor to successful student recruitment and retention in CPS graduate programs. The programs are autonomous in the marketing tactics they implement, but many programs operate utilizing similar methods by which to reach their audiences. These include but are not limited to: • Alumni contact • Billboards • Conference attendance as exhibitors and presenters • Information sessions • Inquiry forms • Online ads • Print advertising • Radio • Social and online media (Google, Facebook, LinkedIn etc) • Word of mouth The 100% online programs have received additional marketing support from the growth initiative, allowing programs to expand reach to audiences in different ways.

The CWIC (“quick”) program is ideal for those who have a non-teaching bachelor’s degree and are either teaching special education with a license with stipulations (emergency license), or want a career change to impact students.

• 100% online program • Course completion in 18 months • On-the-job paid student teaching option • Master’s degree just 3 additional credits • Taught by UWSP faculty with extensive experience as special educators and classroom teachers • Dedicated adviser with monthly advising meetings • Alternative Pathway to FoRT available • Financial aid available • Curriculum includes required practicum experience to ensure hands-on learning Program Benefits

uwsp.edu/teachingtoday 715-346-2040 • soegrad@uwsp.edu Next cohort begins May 2021 Apply today!

100% Online

UW-Stevens Point and National Wellness Institute

HEALTH AND WELLNESS

COACHING CERTIFICATE

National Wellness Institute

STEVENS POINT • MARSHFIELD • WAUSAU

• Family and Consumer Sciences Teacher Certi f ication • Health and Wellness Coaching Certi f icate • M.S. in Community and Organizational Leadership • M.S. in Sustainable and Resilient Food Systems • M.S. in Education (includes teacher certifications) • Ed.D. in Educational Sustainability

U W S P

While graduate programs are developing a marketing analysis process, it is estimated that the reach of all marketing initiatives reached over 100,000 impressions.

Rib Mountain, Wisconsin

COLLEGE OF PROFESSIONAL STUDIES

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GRADUATE PROGRAMS 2021-22

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