Your company can be the talk of the county
Mark Cummings has worked in radio for 35 years and can’t remember something that has had such a positive reaction from listeners. Participants from up and down the county have spoken in glowing terms about what it’s done for their company and the morale of the workforce. And even the good folk here at Moose Marketing and PR, the publishers of Punchline-Gloucester.com will not say a bad word about it – if only because we’re currently top of the pile. What is this morale-generating, company-promoting spectacle? It’s the Cummings County Quiz – a feature and now a fixture of Mark Cummings BBC Radio Gloucestershire Breakfast Show. In the middle of March, the Punchline-Gloucester.com team took on the challenge and put our heads on the block. For five mornings we battled against Cummings’ quizzical mind, answering devious questions: Some about our line of work, but most about glorious Gloucestershire. We didn’t do too badly, even if we do say so ourselves, scoring 46 points out of a possible 50, a figure that drew us level at the top of the table at the time.
Our crown has slipped since, as our friends from Lister Unified Communications managed to drop only two points over the course of their week in the hotseat – albeit it was their second go! Just like us here at Punchline, Lister are now basking in the knowledge of having the smartest staff in the county, for a while at least. But just like we did when we took the mantle, our Stonehouse-based chums will only be able to truly celebrate when they know they have taken on and beaten all comers. And that’s why Cummings is laying down a challenge and asking your company to get involved. He’s has been in the Breakfast hotseat at the Gloucestershire branch of the BBC for 14 years. But even someone with a radio career dating three decades or more has been surprised about how well the quiz has gone down, with businesses and listeners alike. He said: “With the Cummings County Quiz I wanted to create a ‘must listen’ moment the whole county could look forward to every day. “One of the key elements of my show, and a huge passion of mine, is learning something new, fresh or intriguing about Gloucestershire, so the questions are all about the county.
6 | May 2019 | www. punchline-gloucester .com
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