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Solution Selling Collections Solution Selling is a transformative approach that prioritizes the unique needs and challenges of your customers. The old model of pushing products and seeing what sticks is gone. Overwhelming potential buyers with an excess of products

and feels tailored specifically for your client. Our Solution Selling Collections are well-crafted, curated presentations that capture a variety of customer profiles. This elevated and more personalized approach to product recommendations will spark meaningful conversations with your customers and lead to greater mutual success. See Collections on pages 114-123.

and features often leads to confusion and indecision. Solution Selling focuses on providing tailored solutions by delivering a curated presentation that resonates deeply

Explore inspiring ideas on how to coordinate apparel and hard goods – look for these highlights throughout the catalog! made to match

take note Discover our CORE365 ® Soft Cover Journal on page 23

Look for primeplus styles throughout this catalog • Top sellers • Deepest inventory • Built for programs primeplus

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