RETHINK YOUR THINKING
Escape the Marsh of Mediocrity
As entrepreneurs, we’re often asked by clients to share business strategies — many of which are captured in Doug’s book, “The 10 Keys Transformation.” Here we share some of those insights with professionals in our 3 Dimensional Wealth community.
Discover how you can rethink your thinking. Order your free copy of “The 10 Keys Transformation” today!
There’s a quote by David Rowland that has powerful repercussions in business: “Different isn’t always better, but better is always different.”
What if Doug had avoided looking at different marketing strategies over the decades? Thousands of families would not have learned about his life-changing strategies for 3 Dimensional Wealth. As you look at your own business, commit to rethinking your thinking. Question the way you do everything. Research the latest innovations. Ask yourselves regularly how you can improve your approach to areas like:
Why then, do so many of us fear change?
If you think about it … the telegraph revolutionized the way humans communicated across previously impossible miles of land and sea, but how effective would your business be today if you relied on sending dots and dashes rather than Zooming, calling, emailing, or texting your clients?
And with the rapid, ever-evolving pace of AI solutions, what if your company held tight to the technology of say, even five years ago?
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Marketing
THE DANGER OF THE COMFORT ZONE It’s true, we as humans can be creatures of habit, often taking the path of least resistance. We tend to like knowns. We like feeling competent. For many, when setting out on a new venture, fear of failure creeps in. We assume staying in our comfort zone keeps us “safe,” but it can actually endanger our future. When it comes to business, doing things the way they’ve always been done can not only keep us stuck in the marsh of mediocrity … it can cause us to be left behind. CONSIDERING NEW PATHS For example, when Doug first launched his career in insurance five decades ago, marketing involved sending letters and making personal phone calls to potential clients found
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Doug has another favorite phrase, "Blessed are the flexible, for they shall not be bent out of shape."
As you make rethinking your thinking a habit, the more you will be able to help provide meaningful transformations for your clients — and your own future.
in the local newspaper’s society pages (people announcing recent weddings and children).
From there, he shifted to marketing via newspaper ads, then he launched his own national radio show, and now he connects with potential clients on his YouTube channel (with over 125,000 subscribers).
4 3DimensionalWealth.com
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