High Tech Industry & CX Value Stories

Go Back

ERCO High Tech | MEE SAP Sales Cloud v2 SAP Emarsys SAP ERP

High Tech

ERCO is a provider of architectural lighting solutions. Its product categories include track and light structures, projectors, floodlights and wall washers, luminaries, and more. The company also offers consulting and marketing services. ERCO has 39 locations.

Connect Teams and data to foster collaboration and accelerate sales processes Increase Sales productivity with improved user experience and better insights to opportunities

Headquarters Germany

Products Architectural LED lightnings

Web Site ERCO.com

Business Challenges • Digitalize sales and marketing to boost sales efficiency and enhance cross departmental collaboration • As the end of life for SAP CRM on premise was approaching, ERCO was looking for a new solution for a modern, global CRM, aiming to harmonize processes across locations • ERCO needed a solution that accommodates their plans for AI Customer Benefits • Enhanced user experience and the speed of the solution significantly boosts sales efficiency and productivity • Easier to identify sales opportunities from various channels and convert them into deals • Improved cross-functional collaboration and better field sales alignment due to the mobile app • Connected experience accelerates the processes: currently integrated with SAP Emarsys, SAP ERP, SAP Analytics Cloud, MS Teams and Outlook. Next steps: SAP Service Cloud (v2) and SAP Cloud ERP “Our sales team selected SAP Sales Cloud over other vendors, rating it as the most modern solution and highlighting its superior performance and excellent user interface.”

Oliver Heid IT Director ERCO GmbH

Read the Success Story

Made with FlippingBook Online newsletter maker