Christian Film Producer Ross & friend: in Oklahoma, a whopping success.
A NEW MERGER
will be in Sherman Oaks, a San Fernando Valley suburb of Hollywood. In addition to continuing the feature-length evangelistic films developed by the Graham organization, the new operation will also make production services available to the entire edu cational and religious field. Some immediate advantages of the new merger: 1) availability of Graham films on a rental basis, 2) use of the films on TV and 3) use of the films in com mercial motion picture theaters. (A test run last month in Oklahoma proved a whopping success. A follow-up program has even been devised by means of a carefully worded “audience reaction card.” ) 13
In Washington, D.C. a fortnight ago Billy Graham made news by announcing a new merger that could have far-reaching results. The merger: the Billy Graham Evangelistic Film organization and Great Commission Films. Under the hard-hitting leadership of Dick Ross (K.B. Nov., 1953; Dec.', 1954) Great Commission Films has been an outstanding producer of dramatic and documentary religious motion pictures for seven years (“Mr. Texas,” “Oil Town USA,” “Souls in Conflict” ). The combined operation will carry on its work under the name of World Wide Pictures with Ross as president. Home offices and studios SEPTEMBER 1956
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