NEW SHIRT. OLD SOUL. As we look forward to a new year, we’re reminded that it’s possible to be a leader for change and innovation while also remaining true to the past. There’s an art to making a brand-new shirt feel familiar. And for over 45 years, Comfort Colors ® has been perfecting it. Our apparel is the result of decades of dedication. Every thread is thought through, from selecting quality U.S. cotton to perfecting the timeless process of garment-dyeing with our innovation and technology. This passionate pursuit has led us to develop an entirely unique way to garment dye. Our proprietary Clean Pigment Dyeing (CPD) process radically improves our efficiency and sustainability by eliminating waste and lessening the impact we have on the environment. CPD uses 3x less water and 4x less energy, and at the same time improves the shading, color and consistency of each garment. Drawing from the past to create something completely original also led us to develop Color Blast, a technique where garments are sprayed rather than immersed in dye bath. The result is that no two garments are exactly alike (with a wide variety of color concentration and texture), meaning each is as unique as the person who wears it.
Every step matters. No shortcuts. No compromise. It’s the kind of quality that can’t be matched in the printwear industry. All so we can be sure the first time you put our shirt on, you feel like you’ve loved it for years.
Comfort Colors® is a registered trademark owned by Gildan Activewear SRL. © 2022 - 2023 Gildan Activewear SRL
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