Engage students with immersive, realistic simulations Business Simulations
MyStrategyExperience This dynamic simulation places students on the board of directors in a global advertising agency: WRSX Group. In this role, they have to conduct a strategic analysis of the business, formulate a three-to-four-year business plan and make decisions on future directions for the company. It gives the students a better understanding of how they apply what they’ve learned in theory into practice...it’s about how you make the decision and what thinking goes behind that.” Dr Eric Chan, Principal Lecturer Regent’s University London MyMarketingExperience This engaging simulation is set in the jeanswear industry in which marketing students play in teams to analyse the changing marketplace, set strategy for their company, take tactical actions and compete against each other in a fun yet challenging setting. MyOperationsExperience Five simulations are provided to reflect the most commonly assigned topics in operation management, all designed to deliver on a specific set of pedagogical outcomes: • Forecasting • Supply Chain Management • Inventory Management
Our Simulations packages enable students to apply complex theories to real-world practice in a realistic, controlled environment.
MyMarketingExperience is a wonderful initiative. In an era where formal, classical forms of education need revolutionising, I believe this simulation brings a practical element to the theory, therefore adding much to be valued.” Rahim Rashid, Educator, BPP university
• Quality Management • Project Management Praxar
Praxar offers simulations designed for classroom, hybrid, or distance learning at the college and university level. This stimulating learning experience allows students to apply their knowledge in a realistic and motivating game context. Simulations are available for Marketing, Management, Entrepreneurship and Accounting courses. The Praxar team offers personalized support throughout the process to make the experience easy
and enjoyable for instructors and students alike! Praxar is available in English, French, and Spanish.
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