RRD (CONT’D FROM PAGE 37)
that support data-driven decision making. It contains spe- cialized test equipment and instruments designed for assessing a variety of packaging and labeling materials. These could include adhesives, facestocks, and laminates, among others. The types of tests include: • Mechanical testing to evaluate a label’s resistance to abrasion, tearing and other physical stresses. • Peel and adhesion testing to assess and ensure la- bels can withstand the rigors of application, packaging processes and handling during transit. • UV and temperature chambers to simulate the dam- aging effects of full-spectrum sunlight, temperature, and moisture on materials over time. The chambers can mimic the hot, dry weather and bright sun of Arizona up to 150°F. RRD’s cold weather chambers can test labels down to -40°F, equivalent to the harsh winter conditions of Alaska. • Chemical resistance testing to assess a label’s ability to withstand exposure to various chemicals, solvents, and cleaning agents. • Barcode read validation to verify the scannability and readability of barcodes in various conditions. According to RRD’s 2024 Packaging & Labels Insight Report , 80 percent of label decision makers indicated they would likely make label design changes to composition, functionality, and aesthetics over the next two years. This wave of innovation makes thorough testing—to enhance functionality and adapt to evolving consumer expecta- tions—essential. Edale Announces New Naming Conventions For Product Portfolio Edale, a Canon company, will be renaming products within its label and carton product portfolio, aligning its offering more closely with Canon’s product range. The move, which is the first step in a wider refresh of its
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product portfolio, will include new naming conventions across both Edale’s label and carton platforms, which will now be known as Edale La- belLine and Edale CartonLine. Each machine within these platforms will also be further categorized to make it easier for customers to identify the right level of capability for their application. Outside of the new nam- ing structure, Edale will reveal
more detail about how it will be refreshing its product port- folio in the coming weeks and months, including at Label- expo Europe 2025.
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September 8, 2025
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