October 2023

M id A tlantic Real Estate Journal — Women in Business — October 2023 — 13A

www.marej.com

W omen in B usiness Insights on thriving in commercial real estate An interview with Marcy Gross, president of Sheldon Gross Realty

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and solutions. So, I need to communicate effectively and be unfailingly responsive. It’s never easy – but it’s different each day, and that’s what makes it interesting. What challenges did you need to overcome in order to achieve success? Particularly at the begin- ning of my career, women were a minority in commercial real estate and property manage- ment, and that continues to be the case today, though to a lesser degree. It could be intimidating at times – I didn’t want anyone to think

I couldn’t handle my job. The solution I found was learning. I took in as much information as I could, from all available sources, so I could confidently demonstrate that I knew what I was talking about. That was an empowering experience, and I’m still grateful to all the people who helped me learn. Who do you feel was most influential in your life in terms of choosing your profession?

hen and how did your career get started?

Marcy Gross President Sheldon Gross Realty Years with company/firm: 35 years Years in field: 35 years

My career in commercial real estate began with me working around the office for my father, who founded our agency. That was a benefi - cial time because I was able to learn pretty much every street in New Jersey, and I’ve been tapping into that knowl- edge base ever since. I then earned my real estate license, and immediately began man- aging a 100,000 s/f industrial building in Piscataway. My father essentially trained me at this property, teach- ing me all facets of leasing and management. I learned how to deal with numbers, work with tenants, and on construction projects. Ulti- mately, it’s where I learned to be a confident woman. How do you manage work/life balance? I have an effective strat- egy for balancing my career and personal life. I put out maximum effort at the office, while trying to enjoy each day. Then, during my free time, I do my best to relax. I love my job, but it’s time-consuming and can be intense. After all, we’re dealing with construc- tion projects, tenant issues, and tight deadlines. It can be a lot, so when the workday ends, I make time for some type of exercise, to ensure I release all the stress. That said, I’ve been immersed in this business since I’ve been alive, so when my professional and personal lives do occasionally collide, it’s okay – I’m prepared. What impact has net- working and social media had on your business? During the past decade, I’ve committed to ramping up my networking efforts, and it has transformed – in a favorable way – my career. I currently belong to several different networking groups, and these have opened up many opportunities for me. As for social media, it became our prime means of communicat- ing when the pandemic struck. We posted consistently about the range of services we offer. Based on our online content, someone reached out to me about taking over manage- ment of a very large property with multiple tenants. We’re still handling that property today, including the leasing. And it all happened because,

Years in real estate industry: 35 years Real estate organizations / affiliations: Executive Association of New Jersey, CREA United, and West Orange Chamber of Commerce

in terms of communicating, we put ourselves out there.

Property management is about helping people – pri- marily owners and tenants – with their investments. That means I’m constantly thinking about problems …

What qualities and/or personality traits do you believe have helped make you successful? Let Us Help You Find the Perfect Location for Your Business Without a doubt it was my father, Sheldon Gross. Grow- ing up in the family home, I continued on page 20A

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SHELDON GROSS REALTY, INC. REALTORS ● Corporate Real Estate Services 80 Main Street, West Orange, NJ 07052 Tel. 973-325-6200 - Fax. 973-325-9090 www.sheldongrossrealty.com

The information contained herein has been obtained from sources considered reliable, but no guarantee of its accuracy is made by this company. Subject to errors, omissions or withdrawal without prior notice.

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