Spotlight_Vol 24_Issue_2

TRAINING & EMPLOYMENT PORTAL New National Campaign Aims to Solve Worker Shortage in Canada’s Energy Sector

by Will Gibson

C anadian energy services association Enserva has launched its solution to solve a worker shortage of more than 3,000 jobs, including labourers, drivers and tradespeople. Having spent the better part of two decades working in the world of non-profit groups and think tanks, Enserva CEO Gurpreet Lail was taken aback after hearing about the sector’s labour struggles when she joined in 2021.

“The perception outside the industry was much differ- ent,” says Lail. “This has been an ongoing challenge for a long time and our members decided to do something about it.” The result is a national campaign featuring the new Working Energy Portal, a sector-specific website with comprehensive job listings by the group’s 200-plus member companies and organizations.

“This is an industry-wide challenge and we’ve found an industry solution,” Lail says.

112 SPOTLIGHT ON BUSINESS MAGAZINE • VOL 24 ISSUE 2

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