SoB: What advice would you give someone who wants to get into the music industry, what would it be? AW: Live life first. You need to make mistakes and figure out who you are as a person and an artist. If you don’t, you’ll sound like everyone else. You need to have life experience to have something to write about! Whether you’re a male or female artist, you need to stand out and find something about you that’s different. The music business is so saturated. Anyone can record a song at home, pop it up on Spotify, and they could go viral on TikTok. There’s just so much competition. I think the key is learning who you are and what makes you unique is the best advice I could give anyone. It’s so important to market yourself and be your biggest promoter. As an artist, you are your brand, and your reputation is a part of that. You also need to hold your tongue sometimes, even when you don’t want to. But if it is important to you as a person and artist then by all means speak your mind, but it is important to remain professional. It is also important to be nice, remain humble, and help other artists who are trying to make it in the industry – that attitude pays off. You don’t want to piss someone off along the way and find out, ten years down the line, that they’re the gatekeeper to something you want. “It sounds simple, but I think the biggest lesson I learned is that you can’t give up.”
SoB: Alli, we wanted to finish off with a few Rapid-Fire questions if you are okay with that. AW: Yes, let’s go! SoB: Indoor or Outdoor Concert? AW: Indoor because you can control the sound a bit better. And I hate sweating and freezing. SoB : Red Wine or Whiskey? AW: Red wine, I am a big J. Lohr Cabernet Sauvignon gal! SoB: You like big trucks, so Dodge or Ford? AW: Obviously, Dodge SoB : Idaho or PEI Potatoes? AW: Well, I’ve never had an Idaho potato, that I know of. And, obviously being from PEI, it’s PEI potatoes but specifically, new potatoes from PEI in July and August. They are just the best potatoes in the world, trust me! SoB: Ben & Jerry’s or Cows’ Ice Cream? AW: Obviously Cows, and either Wowie Cowie or Gooey Mooey. One of my first jobs was working at Cows as an ice cream scooper. I loved it. I went home with a pint of ice cream every single night. You can find Alli’s music and her latest singles, “I Like Big Trucks” and “Creek” on all streaming platforms. You can find all of Alli’s upcoming tour dates and her music on her website https://www.alliwalker.com/. Be sure to follow all of Alli’s socials to stay updated with her latest music and performance dates.
22 SPOTLIGHT ON BUSINESS MAGAZINE • VOL 24 ISSUE 2
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