Board Converting News, April 29, 2024

Colbert Packaging Brings TICCIT To Students For Earth Day Kenosha, Wisconsin based Colbert Packaging announced their participation in the Trees Into Cartons, Cartons Into Trees (TICCIT) program with presentations at the River- view School in Silver Lake, Wisconsin, and Bittersweet Elementary School in Mishawaka, Indiana. Building on its tradition of educating students about sustainability and the lifecycle of trees, Colbert employee teams, led by Human Resources Managers, Todd Douth- it in Elkhart and Kevin Pittner in Kenosha, reached more than 150 second- and third-grade students. Earth Day 2024 marks the seventh year of Colbert’s involvement in TICCIT. Teams from Colbert’s Kenosha and Elkhart loca- tions volunteered to help. Students and teachers partic-

ipated with great enthusiasm. The hands-on engagement activity gave students the opportunity to plant a sapling in a Kevin Pittner of Colbert Packaging talks about the lifecycle of trees with elementary students.

paperboard carton filled with soil to bring home. The program shows families that the carton, planted directly in the ground, provides protection and a natural water funnel for the new tree. As the tree grows, the carton will break down and complete the “trees into cartons, cartons into trees” cycle. The visual presentation was topped off with a hands-on session where stu- dents were invited to prepare and take home their very own tree sapling in a pa- perboard planter. “The TICCIT curriculum teaches the next generation that trees are a sustainable crop, just like other agricultural crops such as corn and soybeans, and highlights the importance of recycling,” said Colbert Mar- keting Manager Wanda Speer. Colbert’s commitment to sustainability includes support of wind energy, zero manufactur- ing waste to landfill practices, responsible paperboard sourcing, and participation in EcoVadis’ business sustainability ratings platform. For more information about Colbert Packaging and sustainability, visit colbert- pkg.com/sustainability/ . “Thank you for the engaging and in- formative presentation given to our sec- ond-grade students at Bittersweet Elemen- tary,” said Bittersweet Elementary teacher, Karen Delio. “The students learned a lot about trees and tree products. Mr. Douthit and his crew were attentive to our students and even gave each student a tree to take home and plant! Great presentation.” Created by the Paperboard Packaging Council (PPC), the TICCIT program teaches young learners about the role trees play in the environment and our circular economy.

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