MYMS25 Sponsorship Prospectus

Engage with the most influential professionals in trucking as they focus on the future. ATA’s Mid-Year Management Session (MYMS) attracts trucking’s top executives and is an important way for ATA members to discuss the association’s strategic priorities, catch up with colleagues, hear advocacy updates, and influence the direction of the trucking industry. This meeting offers ATA members a packed program with knowledgeable speakers , policy committee meetings , and key industry updates . Networking highlights include the Opening Reception, a Truck PAC Reception & Dinner, and the Closing Reception & Dinner.

WHY SPONSOR? Sponsoring MYMS is an effective way to target trucking executives, re-energize your brand, and update your top prospects on your latest products and services. All sponsors will receive recognition in the MYMS mobile app, MYMS website, and on the all-sponsor thank you meter board. Sponsors will also be recognized in a post-event email and social media post.

of 2024 attendees polled said they were likely or very likely to attend the 2025 event

90%

WHO ATTENDS?

Involved in purchasing process

16%

82%

390+ Attendees Motor Carrier Members Allied Members Other

43%

Member Type

Authorize/approve purchases

54%

41%

Top 3 Reasons Attendees Come to MYMS:

C-Level (President, CEO, Owner, Chairman, Partner) Vice President (EVP, SVP, VP) Director

11%

1%

Network with colleagues

12%

Attendees by Title

38%

Learn about legislative and regulatory issues

Manager Counsel Other

17%

Engage with ATA

20%

May 3-6, 2025 | Scottsdale, AZ

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