Hometown Hero Jersey Mike’s Founder Outpaces Rivals
Why Every Car Needs a Dashcam Eye Witness on the Go
The annals of fast-food founders include some legendary entrepreneurs, from Colonel Sanders to Ray Kroc. Based on a recent Forbes profile, Peter Cancro, founder of the sub-sandwich chain Jersey Mike’s, might be a worthy addition to that list. Cancro started working at a local sub shop on the Jersey Shore as a teenager, with plans to move away after high school, play college football, and become a lawyer — until the sub shop went up for sale. He persuaded a local banker, who also happened to be his former football coach, to lend him $125,000 to make the purchase. The rest is history. Today, Cancro is worth nearly $6 billion, Forbes says — more than Mark Cuban or Steven Spielberg. Jersey Mike’s growth has been stratospheric, averaging 20% annual sales increases over the past five years to $3.3 billion in 2023. The chain has outpaced all but four other U.S. food chains, according to Forbes: the fast-casual restaurant Cava, the chicken chain Raising Cane’s, and two coffee chains, Scooter’s and Dutch Bros. Although Jersey Mike’s has 3,000 locations, Cancro still wants people to see his stores as the local sub shop. Every sub is made fresh, while customers watch. And Cancro is not done yet. He intends to open 5,000 more U.S. stores over the next five years. An advertising push features fellow Jersey Shore native Danny DeVito break-dancing and traveling to his mental “happy place” as he watches Jersey Mike’s employees prepare his sub. Cancro is “a Jersey guy, through and through,” Forbes reports. Trainees take a course in New Jersey history. His wife, three of his four children, and his brother all work for the company. Nearly all of the 185 people working at the chain’s Manasquan, N.J., headquarters are from the area. One executive jokes that joining the company “was kind of like getting in the mob.” Whether Jersey Mike’s can retain that hometown feel remains to be seen. Two of his biggest rivals, Subway and Jimmy John’s, sold out to private equity firms in recent years, and another competitor, Firehouse Subs, was bought by Restaurant Brands International. Cancro acknowledges that he has talked to numerous wannabe acquirers, but he is telling no secrets. “I worked my whole life,” he told Forbes, “to be right where we are right now.”
Imagine cruising down the street, enjoying your favorite song, when suddenly, a car swerves into your lane, causing a crash. In all the chaos, it’s your word against theirs, and it can be challenging to prove whose fault it was — unless you have a dashcam! This little device can be your trusty witness, especially in injury cases, and it ensures you get the justice you deserve. So, buckle up as we explore why a dashcam is essential for every vehicle.
They provide evidence in the event of a car accident. Dashcams are an excellent way to gather objective evidence of what occurred during an accident. Where human memory and biases can distort the truth, the cam catches an unaltered, unopinionated account of what happened before, during, and after the event. This footage helps determine fault and liability and shows the jury exactly what happened. Dashcam footage is beneficial when conflicting accounts arise, or police reports are unclear. They can protect you against insurance fraud. Car insurance scams are on the rise. From an at-fault driver trying to redirect blame to staged accidents, a false insurance claim can cost you. The evidence dashcams provide can protect you when dealing with a disputed claim. This footage could make all the difference in the outcome. They can deter theft and break-ins. The presence of a dashcam in a car might make a would-be thief change their mind. Many dashcams have a mode that allows them to record any motion detected by the rear or front cameras and any vibrations or impacts, even when the engine is off. If your dashcam and phone are linked, you will receive an alert when the camera has picked up motion. If your car is damaged or vandalized, your dashcam will provide evidence of the crime. A (moving) picture is worth a thousand words and can protect you if you’ve been in a car accident. So, drive safe, and let your dash cam do the watching!
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