ON PAGE Content Best Practices - GEO Optimizing your content for GEO is not too different from doing so for SEO. Aligning your content strategy with E-E-A-T is always recommended. Below are a few best practices to help your content be more visible for generative AI engines:
SHOW EXPERTISE Include author bios, credentials, and affiliations.
STRUCTURE CONTENT CLEARLY Use headings, bullet points, and FAQs. Help people asking questions by providing answers then structuring it for AI/search engines to find easily. CITE RELIABLE SOURCES Help AI systems verify and trust your content by linking to other authoritative sites and have proof of your claims
This presentation contains suggestions and best practices for you to use at your discretion.
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