ON PAGE Content – Basic Pages
Start with the basic pages and information you have on real estate websites. These are pages with evergreen content that can live without being manually updated too often. The MoxiWebsites® tool automatically starts you off with these pages so make sure to confirm the information on these pages are correct and displaying properly.
ABOUT ME/HOME Introduce yourself and your company. Add what your business is about. List cities, neighborhoods, and zip codes that you service to rank your business for these places and services.
PROPERTY LISTINGS Set up saved searches with filters that best represent what your business serves. Curated property lists can also encourage users to stay on your website which can help search engines know that your website is useful and has important information.
TESTIMONIALS Adding testimonials and reviews to your website can help reinforce your relevance for your areas served and provide positive signals of your services to potential clients and search engines
This presentation contains suggestions and best practices for you to use at your discretion.
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