OFF PAGE Citation Best Practices
Citations are any mentions of your name, address, phone numbers online. Check to see if this information is properly represented on websites, online directories, and profiles. Below are some locations where this should be checked and updated if needed.
SOCIAL MEDIA PROFILES Your socials are a great way to help customers learn more about your business and point to your website after discovering you. Search engines also use links from social to know more about you and understand everything that you offer. GOOGLE BUSINESS PROFILE As the world’s largest directory, Google uses business data for many purposes, and you will want this information to be correct. This tool helps you manage your business across all Google products including search and maps. More information on the next page!
YELP/REALTOR/ZILLOW ETC Check these online directories to confirm your business information. Make sure the correct information is being referenced wherever your clients would find mentions of your name and business.
This presentation contains suggestions and best practices for you to use at your discretion.
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