Create a Media Kit
Here are a few key points that make my story and expertise worth sharing with your listeners:
P ut together a media kit that includes your bio, high-quality photos, relevant links, and any previous media appearances or endorsements. You can include Press Releases about yourself or your company in the Media Kit. This will help demonstrate your credibility to potential hosts. A media kit, otherwise known as a press kit or press package, is promotional materials and information that provides journalists, reporters, influencers, and other media professionals with the essential resources they need to write about or feature you or your organization. Media kits are commonly used for promoting individuals, businesses, products, events, or any subject of interest to the media. Here’s what typically goes into a media kit: A brief cover letter or introduction that summarizes the purpose of the media kit and establishes a personal connection with the recipient. Remember to keep your media kit concise and focused on the most essential and compelling information. Tailor the content to the needs and interests of the media professionals you are targeting and update it regularly to reflect new developments or achievements. A well-designed press kit can significantly affect how journalists and media professionals receive it. A good Press Kit should be attractive visually, easy to navigate, and reflective of the brand or subject you’re promoting.
Diverse Educational Background: I hold an MBA and a Master’s in Human Services, which uniquely positions me to approach marketing and consulting from both business and human-centered perspectives. Career Transition: My journey from part-time freelance work with JB Tyler Marketing & Consulting, LLC to becoming a full-time entrepreneur is a testament to the resilience and adaptability required in today’s business landscape, particularly for individuals well over 40. Success in Parenting: Raising children who excelled academically is a testament to the strategies I’ve employed in balancing my professional and personal life. I believe my experiences, insights, and work in marketing and consulting can provide valuable insights for your audience, especially for those considering a career change or looking for strategies to balance work and family life effectively. During an interview, I would be delighted to discuss topics such as entrepreneurship, career transitions, and effective marketing strategies. Please let me know if you are interested in scheduling a conversation, and I would be happy to provide more details and accommodate your preferred time. Thank you for considering my pitch. I look forward to the opportunity to share my story and insights with your audience. My cell is ……(redacted) and my email is glenna@jbtylerconsultants.com
Warm regards, Glenna Gonzalez JB Tyler Marketing & Consulting, LLC
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