ZERO Prostate Cancer Annual Report 2021

Connecting to Further the Cause

Answering the Call to Help

For many patients, 2021 presented never before seen challenges. Interrupted care, rescheduled medical appointments, and increased isolation made the battle against prostate cancer more challenging. Despite these newfound hurdles, our caring community remained steadfast in its commitment to ensuring patients and families didn’t face their prostate cancer journey alone. Your voices helped provide a lifeline for patients when they needed it most. Connecting with family, friends, neighbors, and colleagues amplified prostate cancer awareness in communities nationwide while raising the critical funds needed to provide lifesaving resources and support services to prostate cancer patients. There are more opportunities than ever to impact our mission in ways that are unique to you and your network. Thank you for sharing your passion. Your efforts have helped provide critically important resources and services to patients in need.

Ryan Pessah’s passion for educating men about prostate cancer came after losing his dad to the disease. Along with his wife, Anna, he founded Hops and Handlebars, an innovative fundraiser that brings together the Sacramento, CA community – all in the name of prostate cancer awareness. By hosting monthly, family-friendly events at local breweries, Hops and Handlebars raised an incredible amount of support to benefit ZERO’s mission in 2021. Not only are Ryan and Anna dedicated Hops and Handlebars hosts, but they are also committed fundraisers. In 2021, their team was the top Grow & Gives community team, raising more than $14,000 to advance ZERO’s mission. Ryan has gone above and beyond the call of duty for ZERO, and we were proud to honor him with an Impact Award for his advocacy work in the state of California at the 2022 Bold for Blue

Last year, the community got hairy for a good cause. By growing beards, rocking boldly blue styles, or going for a clean shave, individuals and companies participated in Grow & Give and raised more than $260,000 in generous gifts, pushing Grow & Give over the $1 million raised since the program’s inception. As a result, more patients than ever before had access to financial and emotional support, insurance navigation, peer support, and more.

Our compassionate community got creative during 2021 and turned to livestreaming to support ZERO’s mission while staying indoors. By playing video games, cooking for the cause, singing, sweating it out on camera, or trying out a new hairdo, fundraisers went above and beyond to make a difference and inspire others to get involved. Thousands of new viewers and community members were reached through Twitch and Discord helping to raise funds to support prostate cancer patients and families.

awards ceremony. Thank you, Ryan and Anna, for your passion and commitment to the prostate cancer community.

PROS4CARE • 2022

Your support has been a hole-in- one! This year, our Tee-off events went live and were hosted in Dallas, TX; Miami, FL; Atlanta, GA; and Edison, NJ, raising more than $90,000 to provide resources for prostate cancer patients. These fun-for-all-ages golf events are a great way to introduce friends and family members to your passion for supporting the prostate cancer community. No golf experience is needed to take a swing in the fight against this disease!

Working to create Generation ZERO has become even more urgent for the Pessah family as they welcomed their son, Tomer, in 2021.

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