Parnall Law - January/February 2023

Let It Snow! The Jo Winter isn’t going anywhere yet — and neither is ski season, which lasts until early April. So, there’s still plenty of time to get out on the slopes. New Mexico has a rich skiing culture filled with diverse terrain, beautiful views, and options available for all families and budgets. For many, skiing in New Mexico is synonymous with Taos Ski Valley. Since it’s located about 30 minutes from the town of Taos, the ski destination is often considered the best in the state. Visitors can purchase day passes to enjoy the slopes for the afternoon or stay on-site at the luxury resort. Taos Ski Valley proudly advertises itself as Certified Carbon Neutral and the first ski resort to be a Certified B Corporation, honoring its high standards of transparency, accountability, social responsibility, and environmental performance. But while there are plenty of things to like about Taos Ski Valley, it’s not the ideal destination for everyone. The resort mainly consists of more challenging slopes, making it best for intermediate to expert skiers — or those willing to learn quickly.

The History Behind the Heart- Shaped Box of Chocolates

When you’re shopping for the perfect gift for your sweetheart, you’re sure to see brightly colored heart-shaped boxes filled with Valentine’s Day chocolate or goodies. Heart-shaped boxes are just one of the many pillars of Valentine’s Day, and it has become an iconic symbol of love for generations. Chocolates have also been associated with love for centuries. But it was in the mid-1800s that it became a popular gift for lovers on Valentine’s Day. During this time, people began to celebrate with cards, gifts, and small tokens of affection — and the imagery of hearts, roses, and Cupid became linked to the holiday. You may be thinking that a swooning lover created the heart- shaped box. But it was actually a marketing tactic invented by Richard Cadbury from the famed Cadbury chocolate company. It only makes sense that a renowned chocolate maker created the iconic heart-shaped box. The Cadbury family wasn’t only famous for their chocolate innovations, but they gained much popularity and wealth by selling their tea, coffee, and drinking chocolates as well. Since it had become a common practice to buy gifts for this romantic holiday and the commercialization of Valentine’s Day was in full swing, Cadbury found himself in a unique position. Thus, the heart-shaped box was born, and Cadbury expertly took advantage of this opportunity. Cadbury marketed the first Valentine’s Day boxes as a container and marketing tool for the product and explained that people could even save the box as a keepsake after the holiday. It was a brilliant idea, and Cadbury’s Valentine’s Day boxes were an instant hit. From then on, heart-shaped boxes of chocolates became part of the holiday’s custom. As the years have gone by, the idea of the Valentine’s Day heart- shaped box of chocolates has been updated and revamped. Today, you can find just about anything in the holiday’s iconic heart shape, such as small gifts, candies, flowers, and even your Valentine’s favorite snacks! With millions of heart-shaped boxes sold every year, it’s no surprise that they have become a quintessential symbol of Valentine’s Day celebrations.

Angel Fire Resort in the Taos region offers a more laid-back atmosphere, with options for the kids, including sledding and

Want to join forces with an already dynamic, experienced, and reputable team? Parnall Law — “Hurt? Call Bert” — is the largest plaintiffs’ injury law firm in New Mexico. We have attorney openings and are looking for self-motivated candidates who are enthusiastic and confident team players in an energetic and collegial environment. Parnall Law was recently voted “Top Workplace” (2020–2022) by the Albuquerque Journal, and “Best Places to Work” (2019–2021) by Albuquerque Business First! So, what are you waiting for? Start your exciting and lucrative new career today! APPLY TODAY! HURTCALLBERT.COM/CAREERS

2 | 505-268-6500 | 2025 San Pedro Dr. NE, Albuquerque, NM 87110

Published by Newsletter Pro • www.newsletterpro.com

Made with FlippingBook Ebook Creator