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STEPHEN LUCY, from page 5

The project begins next semester as a pilot course open to fourth- and fifth-year architecture students, and juniors, seniors, and graduate students in industrial and textile de- sign. “The practitioners will have access to the expertise and intellect of Philadelphia University students and faculty to address emerging materials strategies and their implementation in practice.” “The course then will be assessed, with the expectation that it will become an ongoing electives option, and possibly ex- panded to include other disciplines,” says Kihong Ku, asso- ciate professor of architecture. This interdisciplinary design and experimental architecture studio approach builds on the university’s strength as a cen- ter of excellence in architectural innovation, textile, design ,and engineering. “This project challenges architecture, industrial, and textile design students to push innovation at the intersection of their disciplines, while facilitating meaningful interaction with architectural professionals,” Ku says. “Simultaneously, the practitioners will have access to the expertise and intel- lect of Philadelphia University students and faculty to ad- dress emerging materials strategies and their implementa- tion in practice.” lead the creation and expansion of ACE Mentoring in recogni- tion of our industry’s need to attract future generations into the workforce. There are many different ways to build a legacy. How will you build yours for the long-term? TAKE THE LONG-TERM VIEW. In the study “Why Good Strategies Fail: Lessons for the C-Suite,” sponsored by The Economist and the Project Management Institute, 61 percent of re- spondents said their firms struggle to bridge the gap be- tween strategy formulation and day-to-day implementa- tion. Only a fraction of those who responded to PMI’s study said that their business model was extremely well-aligned with their long-term strategies. “Take credit for being a jobs creator, an industry advocate, a leader whose vision is for the long-term success and viability of others.” I’m guessing that everyone just gets too busy when business is good, and too mired in the status quo when business slows. Isn’t it time to usher out the old and welcome in the new way of thinking about your long-term resolutions? Stephen Lucy is CEO of JQ with offices in Austin, Dallas, Fort Worth, Houston, and Lubbock, Texas. Contact him at slucy@jqeng.com.

the success of your firm. Empower and support your staff in the fulfillment of their duties and you can create your firm’s future path. “Set your sights on creating opportunities for others, and their success becomes team successes.” 5)How do you want to be remembered? Finally, there’s the big legacy question: How will I be remembered? Personally, I want to be remembered for what our team accomplished because that’s a reflection of me. To be successful, I have to be the facilitator of our vision. Set your sights on creating oppor- tunities for others, and their success becomes the team’s suc- cess. You don’t need to hover and take credit for everything that happens at your firm. Take credit for being a jobs creator, an industry advocate, a leader whose vision is for the long- term success and viability of others. There are multiple examples of individuals and firms that have done just that. Walter P. Moore Jr. took the firm started by his father and created an entrepreneurial environment built around technical excellence and highlighted by gen- erational leadership change. Freese & Nichols Inc. won the Malcolm Baldridge National Quality Award – one of only seven U.S. firms to be recognized the year they received it – for continued innovation and improvement, despite being in existence for more than 100 years. And Charles Thornton has

SCHOOLS AWARDED, from page 7

“Many students have a narrow view of what an architect is – they expect to graduate, go to a city, find a job in a firm, and design houses or office buildings or hospitals,” McGlohn says. “Architects are good at a lot of things, so we want to expand students’ view about what they can do with their architecture degree. We want them to realize they have the ability to recognize social issues a community may have and use design to solve the problem.” PHILADELPHIA. Philadelphia University’s College of Architec- ture and the Built Environment will receive $34,208 for its proposal to explore the application of textile composites in building envelopes. The project involves the study of emerg- ing technologies and new materials in an interdisciplinary and experimental architecture design studio. Students in architecture, engineering, and textiles will study emerging technologies, new materials, and environ- mental issues, and demonstrate how architects can drive the creation of innovative materials, systems, and technol- ogies. “This project challenges architecture, industrial, and textile design students to push innovation at the intersection of their disciplines, while facilitating meaningful interaction with architectural professionals.”

THE ZWEIG LETTER February 15, 2016, ISSUE 1139

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