• Build Revenue Responsibly: Offer campus/community tiers, event-based pricing, or partner licenses that keep costs low for local organizers and help fund continued student engagement. • Expand Thoughtfully: Add modules (officials’ management, facility reservations, youth safety compliance) based on user demand and student research. Why Now? Why JMU? JMU is uniquely positioned to lead this space with deep expertise in sport operations (Hart School), strong technical talent (CS), a culture of experiential learning, and a community network ready to pilot. As organizers dwindle and participation wanes, SportSavvy can reverse the trend, making tournaments easier to run and more enjoyable to play, while turning JMU into a place where sport innovation and student learning intersect, year after year.
Benefit to JMU
Benefits to James Madison University •
Experiential Learning at Scale: SportSavvy becomes a recurring lab and/or course project, offering year-round practicums in software development, event management, analytics, marketing, and user research. • Recruitment & Reputation: A visible, student-built platform that powers real tournaments positions JMU as a national leader in applied sport-technology education. • Research Output: Faculty-student teams will generate conference presentations, white papers, and case studies on community sport analytics, scheduling optimization, user experience, and workforce development. • Cross-Campus Collaboration: Beyond CS and the Hart School, the project invites contributions from Business (pricing, go-to-market), Design (UI/visual identity), and Data Science (predictive insights). • Community Impact: Local partners (UREC, Parks & Recreation, schools, clubs) gain an accessible tool that increases participation and lowers costs strengthening JMU’s civic footprint.
Madison Trust 2026 Project Proposal
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