COMPANY NEWS
L-R: Ryan Stewart, Ewan Ross, Richard Holmes, Tom Smyth, Bassetts Mallusk sales team and Sean Hughes, Branch Manager.
DESIGNED WITH INSTALLERS IN MIND, A NEW PRO BATHROOM RANGE HAS ALSO BEEN LAUNCHED BY THE LEADING SUPPLIER OF PREMIUM BATHROOMS, HEATING AND RENEWABLE SOLUTIONS… Refreshed trade counter unveiled at Bassetts Mallusk
These fully fitted, browsable displays showcase Bassetts’ new Pro Bathroom collection, a curated range of stylish, high-quality bathrooms that are affordable and installer friendly. Created to offer beautiful, durable bathroom solutions without the premium price tag, the Pro Bathroom range includes everything from sleek contemporary units to classic traditional styles, with a focus on practicality, ease of installation and reliable availability. These in-store concessions allow installers to bring customers directly into branch, offering them the opportunity to browse styles, finishes and layouts in person, making the consultation process more efficient and more collaborative.
Bassetts has announced the full renovation of its Mallusk trade counter, along with the launch of a new Pro Bathroom range, designed specifically with installers in mind. The extensive refurbishments mark an exciting new chapter for Bassetts, further reinforcing its commitment to supporting local tradespeople and delivering an exceptional customer experience. REFRESHED SPACES WITH INSTALLERS AT THE CORE A leading supplier of premium bathrooms, heating and renewable solutions with 14 trade counters and 12 bathroom showrooms across Northern Ireland, Bassetts has been rolling out
refreshes across its branches including, most recently, Belfast East and Mallusk. The branches have been completely reimagined with a more modern, open layout to streamline the trade counter service and create a more accessible, intuitive space for customers. From the moment installers walk through the door, they’ll notice an improved flow that allows them to find what they need faster and more easily, whether it’s daily essentials or inspiration for upcoming projects. PRO BATHROOM RANGE NOW IN BRANCH A key highlight of the renovations is the introduction of dedicated Pro Bathroom concessions.
“Bassetts provides quality, reliable products from industry-leading manufacturers.”
50 | PLUMBING & HEATING MAGAZINE
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