Top Tips for 2022 Whether the market is up or down, fundamentals remain the same. And yes, now more than ever, a mastery of the fundamentals is stronger than ever.
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MARKET ASSESSMENT AND STRATEGY SESSION Bringing together my 20-plus years of San Francisco real estate experience, I will provide an accurate market analysis and perspective on property condition. Together, we’ll assess your costs and net proceeds. A large part of this is determining an optimal launch date and showing calendar while crafting a fully customized multimedia marketing campaign. HOME PREPARATION Benefit from my network of professionals. This exceptional team will identify valuable improvements prior to sale, providing you the highest return on investment. My network includes every necessary tradesperson, from a local gardener for a light refresh to highly skilled contractors for the heavy lifting. A critical part of this step is organizing pre-sale inspections from licensed professionals and bringing in a superior marketing group to ensure the best presentation from ad copy to a full suite of multi-media experts. ON THE MARKET—IT’S SHOWTIME! Now we are into the fun part: showing off your home and ensuring that the full marketing and sales strategy is being executed. I take personal pride in presenting your home with passionate, professional appearance. I will communicate with you throughout to get real-time feedback on continuously customizing the messaging as needed based on real homebuyer feedback. A major part of this process is evaluating the buyer and helping with financing solutions if needed. CONTRACT PREPARATION AND DISCLOSURES From our very first meeting, I’ll be working to reduce post-sale liability. By listening to you and keeping a detailed record, I can help you prepare a thorough disclosure package that will not only provide buyers with the relevant information they need to make an informed decision but will also serve to protect you from any issues that arise after the sale closes. I will negotiate the terms and conditions of the sale while representing you and working to give you the upper hand. My team and I will coordinate with title and escrow professionals, mortgage brokers, and many others to manage all contract deadlines and buyer performance requirements, ensuring there are no surprises along the way. TEAMWORK & COMMUNICATION Your interests come first. We want to deliver an exceptional experience! With 24/7 availability and diligent communication, you’ll know exactly what to expect at each stage of the process and what is going on every step of the way. I am here to ensure your goals are met. Together we create one superpower team!
Brendon is the ultimate in a supremely competent and detail- oriented broker. He’s the one to call if you want your home to be perfectly, and I mean perfectly, prepped for sale. He knows what he is doing and he and his team leave no stone unturned as they work tirelessly on their clients’ behalf. My apartment looked so good after gave it the Brendon touch that I wondered why I would sell such a great-looking place.
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JOAN R.
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