The Self-Publishing Guide

Marketing Your Book

Your book may be published, but how do bookshops know about it? How do potential readers discover it? While it is often difficult to attribute a book’s success to one element of its marketing activity, it is clear that without visibility your sales will be limited. We execute a comprehensive range of marketing services to ensure your book reaches the right audience. We offer multiple options for promoting your book through different mediums to help you spread the word. If you opt for any of our marketing services, our marketing department will handle the promotion of your book to the retail and wholesale trade as well as the media. This includes ensuring accurate bibliographic data is communicated to retail buyers, classifying your book correctly and ensuring it’s available for easy order fulfilment from bookshops.

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