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year’s trend after seven years of falling prices. This results in improved revenues and margins. This pat- tern can be observed across all markets, although there are regional differences.
prices in 2023 than lowered them, continuing last
Flexographic printing among packaging printers remains resilient. Globally, the digital adoption – printers generating more than 25 percent of their turnover from digital – is growing from 26 percent in 2014 to 29 percent in 2023. Capital expenditure fell during the Covid pandemic, recovered a little last year and increased this year with 27 percent more printers investing more in 2023 than those who reduced expendi- ture; a better global figure than in any year since 2017. An even higher invest- ment rate is forecast for 2024, by both printers and suppliers. Strong industry growth forecasts must of course be put in relation to econom- ic challenges, with the risk of recession or at least damaging inflation now out- weighing the impact of the pandemic and a wide variety of specific regional so- cio-economic concerns.
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