This program supports new parents and caregivers as they identify and navigate early child development milestones, home safety, and how to emotionally cope with the responsibility of a newborn.
Healthy Families Improvements in Maternal and Child Health Outcomes Through the Use of Personalized Digital Therapeutics
Table of Contents
Concierge Care ® ....................................................................................................................................................................... 4
BehavioralRx ® .......................................................................................................................................................................... 6
Program Measurement ..............................................................................................................................................................
WellCare of Nebraska ........................................................................................................................................................ 8
The Aga Khan Hospital, Kisumu, Kenya ............................................................................................................................ 12
University of Nebraska Medical Center ............................................................................................................................ 16
Schedule a 1:1 Consultation .................................................................................................................................................. 18
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Concierge Care ® Digital Therapeutics for Maternal and Child Health
Concierge Care® cloud-based remote care coordination programs nurture physical, psychological, language, and literacy development for moms and babies from prenatal through early childhood. Benefits of Concierge Care for healthcare providers and health plans include:
+ Reduced cost of healthcare delivery by leveraging a virtual care coordinator for remote care management
+ Early identification and avoidance of potential adverse events using real-time assessment response
+ Improved participant adherence and electronic patient reported outcomes (ePRO)
+ Increased provider Joy in Practice, patient satisfaction, quality measures, and HEDIS scores
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Licensed through network members including plans and insurers, hospitals, health systems, pharmaceutical and medical device companies, and state health and human services, our award winning, evidence-based digital therapeutics effectively impact many therapeutic areas.
Platform Components and Features:
Ȝ HIPAA Compliant Secure Messaging
Ó Email Blasts & Messaging
H MMS Picture Messaging
Data Collection, Analytics & Reporting
Đ Custom Fields & Variables
µ Multiple Users/Team Privileges
â
Personalization Variables Influence Content
Integration: API, EMR/HER, Nurse Call Center
· No App to Download
M Subscriber Management
On Demand Keyword-
ʖ
PURL (Personal URL) Integration
y Appointment Reminders
, Web Form Enrollment
Triggered Content Delivery
Ƽ Resources Delivered within Environment of Need
Ù GoMo Chat Auto-Replies and Predefined Responses
Ȓ Double Opt-In
¶ Link Shortening & Tracking
Ø SMS Text Message Blasts
O Surveys and Feedback
è
¤ Campaigns & Automated Regimens
¥ Medication Reminders
Health Risk Assessments
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A New Approach to Delivering Precision Healthcare.
BehavioralRx ® , The Science That Heals, is an evidence- based behavioral science of human motivation, activation, persuasion and resiliency. Cognitive and behavioral principles of engagement are used to activate patients and members. It is used to manage complex health and life situations, increasing adherence to healthcare regimens.
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T he impact of BehavioralRx includes:
Increased patient resiliency
Evidence-based activation
Environment of Need engagement
Improved trust, credibility, outlook, and reciprocity
See the evidence-based outcomes from our maternal and child health programs.
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WellCare of Nebraska Program Measurement
gomohealth.com/wellcare-nebraska
OVERVIEW:
Helping new parents and caregivers to understand early child- development milestones, home-safety, and how to emotionally cope with the needs of a newborn and the responsibilities it brings– and support other household members — is at the core of the Baby’s First program.
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“It sometimes feels like there is lots of support out there when you are pregnant and then the baby comes, and you are just supposed to know everything about keeping this tiny human alive and safe. Unfortunately, it can be hard, confusing, and overwhelming. For many people, a little guidance and support is very welcomed and sought after – and that is what this program offers.”
- JESSICA ANDERSEN, RN, BSN, CPHQ Quality Improvement Maternal Child Health Project Manager, WellCare of Nebraska
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PROGRAM GOAL:
The WellCare of Nebraska Baby’s First program was designed to help improve mother and infant health, reduce incidence of shaken baby syndrome (SBS), and provide resources for families in need. The program is offered to all mothers in Nebraska with no cost to enroll. Using the BehavioralRx science, this post-partum educational program delivered individualized content and resources based on the person’s social, behavioral, and physical health determinants , customized to their child’s age.
I think the Baby’s First program has been an amazing tool because we pull from the same resources that pediatricians are using and giving parents. We’re just hitting on it multiple times to really drive the information home.
JESSICA ANDERSEN, RN, BSN, CPHQ WellCare of Nebraska
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Nebraska Governor Ricketts declared December 14, 2017 as “Pelican Day” in the state of Nebraska in recognition of the Baby’s First program.
Outcomes:
Concierge Care patient feedback was escalated in real-time to nurse triage; Edinburgh Postnatal Depression Scale and Patient Health Questionnaire-2 (PHQ-2) administered throughout program.
Adverse Events Avoided
Satisfaction: 100% would recommend the program to others.
In-Patient: 75% fewer inpatient/ readmission costs.
75%
100%
ED: 64% less emergency room visit costs.
Total Cost: 60% reduction in total costs.
64%
60%
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The Aga Khan Hospital Kisumu, Kenya Program Measurement
gomohealth.com/aga-khan
OVERVIEW:
This GoMo Health Prenatal Concierge™ program was launched as a resource for pregnant women who visit Aga Khan’s facilities in Kisumu, Kenya for their prenatal care - a rural location where healthcare is not easily accessible to the entire population it serves. Using Care Messages™ delivered via text communications and mobile web, the project was designed to serve as a virtual care coordinator to remotely support expectant mothers through all stages of their prenatal journey.
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“In serving the Western Region of Kenya, The Aga Khan Hospital, Kisumu celebrates the unique and special role of the mother as a powerful partner in the well-being of our nation. GoMo Health Concierge Care mobile services supplements our commitment of care to our pre-natal patients’ health and wellness by providing useful education directly to their phones.”
- SYED SOHAIL CEO, The Aga Khan Hospital, Kisumu
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PROGRAM GOAL:
Using BehavioralRx science and delivering mobile Care Messages, the Aga Khan Hospital program focused on delivering guidance to pregnant women to better manage their own healthcare and wellness. This focus contributed to the larger objectives of reducing pre-term birth rates, risk of complications, and ED usage, as well as improving mother and infant health, and overall costs of care delivery.
Thanks to your team for your great contribution to safe motherhood through empowerment of prenatal and postnatal mothers through relevant health messages.
JARED OPUDO Clinical Practice Educator, Aga Khan Hospital, Kisumu
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Outcomes:
Preterm Births: 1 of the 167 participants, or less than 1%, had a pre-term birth compared to the 12% national average.
Resiliency: 100% confirmed that the concierge program helped them better manage health and pregnancy.
Satisfaction: 100% would refer the program to a friend.
Activation: 77% want to continue the program postpartum. (Based on patient feedback, the postpartum program is launching in 2020)
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University of Nebraska Medical Center Program Measurement
gomohealth.com/unmc
OVERVIEW:
In Nebraska, nearly half of the counties on average – mostly rural – have a 9.6% preterm birth rate, well over the national average of 8.1%. Many of these rural counties are home to 30% or more soon-to-be mothers who receive inadequate prenatal care, with limited access to prevention and resources which contributes to preterm births.
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PROGRAM GOAL:
The pilot study with expectant mothers in their first or second trimester aimed to reduce preterm birth rates, decrease cost of care and increase patient activation.
Outcomes:
Compared to the Nebraska state average of 9.6%. 0 Preterm Births of Women in the Program
Based on average reduction in costs of $1,079 per person in program vs. not in program. 1859% Return on Investment
PAM and ePRO: Significant impact in Patient Activation Measure (PAM) and electronic patient-reported outcome (ePro) measures; especially in confidence level to self-manage health issues as well as to proactively seek resources when needed.
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Schedule a 1:1 Consultation
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