PROGRAM GOAL:
The WellCare of Nebraska Baby’s First program was designed to help improve mother and infant health, reduce incidence of shaken baby syndrome (SBS), and provide resources for families in need. The program is offered to all mothers in Nebraska with no cost to enroll. Using the BehavioralRx science, this post-partum educational program delivered individualized content and resources based on the person’s social, behavioral, and physical health determinants , customized to their child’s age.
I think the Baby’s First program has been an amazing tool because we pull from the same resources that pediatricians are using and giving parents. We’re just hitting on it multiple times to really drive the information home.
JESSICA ANDERSEN, RN, BSN, CPHQ WellCare of Nebraska
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