THE SPOOKY ‘STAR WARS’ SHORTAGE OF 1977
A long time ago … in October of 1977 to be exact, Halloween was fast approaching and many parents faced a major dilemma. That year, kids didn’t want to go trick-or-treating dressed as vampires, witches, or ghosts. The classic costumes simply wouldn’t do. That Halloween, almost every child in the United States wanted to dress as their favorite character from the new hit movie, “Star Wars.” Today, you can walk into a Halloween City on Oct. 30 and easily pick up a costume for Rey, Darth Vader, or Princess Leia. But in 1977, less than five months after the release of the first movie in the popular franchise, getting your hands on “Star Wars” merchandise was a bit more difficult. Ben Cooper, a costume company in Brooklyn, had the foresight to license “Star Wars” for costumes right after the movie came out. Unfortunately, they didn’t foresee how great the demand for these costumes would be. Retailers across the country were selling out of “Star Wars” costumes as fast as they came in. Some stores reported selling more “Star Wars” costumes than pumpkins. Kids who got their hands on an authentic Han Solo or C-3PO costume were considered lucky. But kids who arrived at the store to find the costume shelves empty didn’t throw in the towel. Instead, they went and found some brown towels to make their own Chewbacca costumes.
In the current age of cosplay, homemade costumes based on movie characters are commonplace, but in 1977, this was uncharted territory. Kids searched for white dresses to be Princess Leia and bathrobes they could cut short to mimic Luke Skywalker. Moms everywhere broke out their sewing machines and created costumes using only action figures for reference. It was grueling work, but it showed how much kids wanted to spend Halloween in a galaxy far, far away. The “Star Wars” costume shortage marked a new era for Halloween — one where making your own costume was just as cool, if not better, than buying it.
THE NIGHT MARTIANS INVADED NEW JERSEY Orson Welles Recounts ‘The War of the Worlds’
On the evening of Oct. 30, 1938, an eloquent voice graced the airwaves in New Jersey:
Higher-ups at the CBS radio studio where Welles delivered the live reading called and told him he needed to stop and remind listeners that this was a work of fiction. The
“We now know in the early years of the 20th century, this world was being watched closely by intelligences greater than man’s, and yet as mortal as his own. We now know as human beings busied themselves about their various concerns, they were scrutinized and studied, perhaps almost as narrowly as a man with a microscope might scrutinize the transient creatures that swarm and multiply in a drop of water …”
panic, it seemed, was growing as the Martians “approached” New York. A little later that night, police showed up at the studio with the intent of shutting the whole thing down.
The next day, the story broke across the country — newspapers reported on mass hysteria and stories poured out that the nation had erupted in panic. However, as we now know, the extent of the panic was exaggerated. In fact, the program didn’t even have very many listeners that night, and most who had tuned in were aware they were listening to a radio play rather than a news broadcast. American University media historian W. Joseph Campbell, who researched the broadcast in the 2000s, found that while there had been some panic, most listeners simply enjoyed the show. It turns out the person who was the most frightened was Welles himself who thought his career had come to an end.
And so began Orson Welles’ classic radio broadcast, a retelling of H.G. Wells’ “The War of the Worlds.” Peppered in the retelling were fictional news bulletins informing the public of an alien invasion. Martians had arrived in New Jersey! Some listeners, who had missed the fact that this was a retelling of “The War of the Worlds,” assumed the news bulletins were the real thing. Frenzied, they called local police, newspapers, and radio stations hoping for more information about the invasion. What were they supposed to do?
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