Proforma Albrecht & Co. SHIFT 2019

Picking Up The Tab How Foodservice Is Giving Back To Communities

“W hat is a doesn’t it? Of course everybody knows what a restaurant is – a place where you go and sit down at a table, look at a menu, place an order with the server, then get your food, eat, pay and leave, right? Well, in the strictest sense of the word, that is correct. But ask any operator or foodservice insider and they’ll tell you that these foodservice establishments restaurant?” That seems like a rather strange question,

Businesses all across the foodservice industry have found very innovative ways to give back to the communities who gave so much to them, with some that have really stood out and have the market buzzing. Can’t pay? That’s ok! There’s a new concept making the rounds in the foodservice world known as “pay what you can.” What began as a nonprofit option for healthy eating in Denver in 2006 has since expanded from coast to coast and includes more than 60 independent and national

are more than just businesses. They’re gathering spots for the community. They’re places where families get away from the daily stresses of life and spend time together. They’re the

chains across the country. The idea is as simple and straightforward as its name suggests – you pay only what you are able to pay. For those who are unable to pay with money, they can provide

…a staggering 94 percent of foodservice establishments donate to charities around the country, totaling approximately $3 billion in contributions every year.

favorite hangouts among lifelong friends and sentimental spots where a couple became engaged. In other words – restaurants are where memories are created and preserved. And with such strong ties to their communities, it should also come as no surprise that establishments across the nation are giving back. In fact, that spirit of giving has become so strong that a recent survey from the National Restaurant Association found that a staggering 94 percent of foodservice establishments donate to charities around the country, totaling approximately $3 billion in contributions every year. But if you think donations are the sole means of being charitable, you’re in for a pleasant surprise.

alternatives such as volunteer time or even donations of fresh produce as a means of payment. In addition to the humanitarian surge, establishments have seen an incredible benefit in multiple areas including the public relations arena as well as an increase in donations from local farms and volunteers along with increased participation in annual fundraisers from the public and large-scale donors. Money with a mission On the for-profit front, Indianapolis has been making foodservice headlines with an establishment that presents itself like any other standard for-profit restaurant that serves healthy fare. However, there is one big difference that sets it apart – 100 percent

28 shift ™ , a DON publication

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