Cura LifeLines Newsletter 2021

#UNITETOPREVENT CONFERENCE HIGHLIGHTS - DAY 1

MIND, BODY & SOUL Part I: Investing in the Future

Sanjay Gupta, MD Award-Winning Chief Medical Correspondent, CNN Health, Wellness and Medical; Neurosurgeon How you establish someone’s understanding of risk is important. You can provide objective data, but the subjective interpretation of that data must also be considered. If you tell somebody that a pathogen causes a .5% mortality, a certain group will say, “One in 200 people will die of this? We better take cover.” Another group may say, “So, what you’re saying is that I have 99.5% chance of being okay.” You can’t just give the objective data, you have to understand how it is going to be interpreted. Anthony S. Fauci, MD Director, National Institute of Allergy and Infectious Diseases, U.S. National Institutes of Health We need to combat vaccine hesitancy by making sure that the message about getting the vaccine comes from a trusted messenger – you need to match the message with the messenger. You need to get a clergy member, a sports figure, an entertainment figure or someone else people trust to convince them to do what’s right for themselves, their families and their communities.

Your zip code is the most important determinant of your health – what’s happening in your community is as important as your genetic code. Access to food, understanding where housing is, and understanding medical information in a way that makes sense is super important. So, for us, it’s really about organizing the world’s information and making it useful and accessible.

David Feinberg, MD Vice President, Head of Google Health, Google

Value-based care is really about getting the best outcomes for each individual patient using all the technologies we have.

Mark McClellan, MD, PhD Director, Duke-Robert J. Margolis, MD, Center for Health Policy and Robert J. Margolis, MD, Professor of Business, Medicine, and Policy, Duke University

The number one cause of people being hospitalized or dying from COVID-19 isn’t whether a person wore a mask or practiced social distancing or their genomic code – it was literally their zip code. And, the zip codes that had the least amount of connectivity, because the people living in those zip codes didn’t have access to telehealth or online education, were the ones that suffered the most.

Stephen K. Klasko, MD President, Thomas Jefferson University and Chief Executive Officer, Jefferson Health

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